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1business Branding
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Five Benefits of Personal Branding
Personal Branding is about honing your skills, narrowing your focus, and getting clear on what you`re passionate about.
Branding is not just about you being better than your competition. It`s about getting your prospects to choose you as the ONLY solution to their problem.
Here are five great benefits of creating a strong personal brand:
*One of the greatest benefits to you of having a strong brand is that it creates a sense of individuality and `separateness` in the marketplace so that your clients are able to easily differentiate your company from your competitors.
*The goal of personal branding is to be known for who you are as a person and what you stand for. Your brand is a reflection of who you are, your opinions, values, and beliefs that are visibly expressed by what you say and do, and how you do it.
*The branding process allows you to take control of your identity and influence the perception others will have about you and the services you offer.
*A strong personal brand will enable you to effortlessly attract clients and opportunities. You will position yourself in the mind of your marketplace as THE service provider of choice to dominate your market and command higher fees - work less and make more!
*Establish yourself as an expert and become a celebrity in your area of specialty. Gain name recognition in your area of expertise where it counts the most - in your customer`s mind. Make a lasting impression and be super-rewarded for your individuality.
Trust, respect, and admiration will follow when your name and message are embedded repeatedly into the consciousness of your target market. You will be perceived as an expert the more you are visible to your target audience. Your brand will propel you to the top in your marketplace.
1manage business-promotions
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3 Things You Must Do Before You Submit To Article Directories
To all writers and non-writers out there, now is the time to start digging up those creative writing skills back.
With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is why article writing, submissions and publications are also getting popular.
There are already many tools that people can use to make the process of distributing their articles more easily. Though this is invaluable in getting the contents more exposure, which is only half of the story.
Let us take a look first at the common mistakes that some people make before submitting their contents to article directories:
1. Confusing the reason to promote the articles with the reason to write them.
In article writing, there are three key benefits why you are promoting them; branding, lead generation and promotion, which are all part of your optimization efforts.
But there is only one reason why you write an article, and that is to inform your audience. If the article is not focused on this primary and most important purpose, it will fail to achieve the three promotion benefits because no one will be interested in reading them.
You need to figure out first how to get people to read what is in your article, then make them click on your resource box. You can achieve this by producing better contents.
2. Failing to maximize the promotional opportunities of article marketing.
You may know already that your articles can help you generate additional links back to your site. But do you know that you can get more visitors and better search engine results from that same articles?
Mention keywords at strategic places. Just be sure not to overdo them. Some are even using anchor texts which is also an effective method. But it is important to know that majority of the directories are not able to support this.
Remember that is not only about the links back to your site. Part of doing well in your article marketing is getting picked up by publishers with a large number of audiences and gaining the ability of leveraging other brands because of the quality of your work. Better search engine results also are great benefits.
But these things do not put much money in your pocket. There are other factors that can turn your article marketing efforts into an opportunity that can boost your earnings. Not just increase the number of visitors to your site.
Start out with a plan and see to it that your article will serve the function that you intended it to have.
3. Publishing content that does not help your readers.
Maybe in the process of writing articles, you are thinking that all that is you wanted is links back to your site. And any visitors it can generate are fine.
Guess what? Not all article banks and directories are going to accept your content automatically. Oftentimes, they have some guidelines and specifications on the articles that they are accepting.
You can double the number of sites you can submit to by writing articles that the directories want to share with other people. All it takes is one publisher with a hundred thousand readers to increase your potential audience overnight.
Write the articles that publishers want in their publications if you want your article marketing to work the most effective way for you. This also means you have to obey the standard guidelines, spell checks, researching on a good topic and even hiring a writer to produce a good content on your behalf.
In the end, it is all really a matter of choice on your part. You can start getting a little exposure from increased links back but on a very basic level. Or enjoy massive exposure from a little extra time making quality contents.
It will be your choice. You may not be aware of the fact that an article submitted on directories is not meant to have the same level of exposure as highly-targeted content ones geared on a narrow group of people.
Learn the difference between these two and it will surely help you know what kinds of articles to write and to submit.
1internet-business Audio_Video_Streaming
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How To Build A Funny Videos Website
Early on, there were only comic books and video tapes that people brooded over to have a good laugh, but today there are so many websites available for the same. These websites are filled with funny crazy pictures, funny video clips and allow the user to surf through and watch any video they wish to. They can either watch the top rated ones or specify a search keyword and look for that one particular video. However, building a funny video website is not as easy as it seems. If an individual wants to create a website, they need to go through a rigorous process. And so, you can imagine the amount of details involved for a company to launch a website. Their main content would be based on humor and interactive flash games only.
Once a company decided to get into the funny video website category, they will need to assess the other websites already existing in the market and what they can offer that isn’t already there. As they discuss these issues with their team, they will also have to touch base with a good web hosting company to figure out if they can use their domain for the upcoming website. A funny videos website consumes a lot of bandwidth, so a dedicated server is usually required for hosting. The one thing to keep in mind is that every step of the way takes a lot of effort, so one must have a clear cut budget before delving into this pool.
A website needs bright appealing colors, simple easy to use layout and most importantly content that will catch the eye of the person browsing through the site. If they find it interesting, they will stop and spend couple of more minutes, else will move on to other websites. A good PHP or ASP programmer can do the customized coding and put in all the necessary links, but it is difficult to find someone who will understand your needs and create a site that satisfies your dreams. The funny images and videos that you put in your site should be unique and be humorous. Some also have the html code for the video to be embedded in other websites, like MySpace or Blogs. This will help your site stand out among the crowd and get people to notice it. Finding interested people to contribute to the funny crazy pictures, flash animation videos will take time for a start up venture.
Will there be categories to sort the videos into? For example, if a person wants to upload videos about his dogs, will your sites have a category labeled “Dog Videos”? This will come in handy when a new visitor is looking for funny videos related to dogs. This makes it easier for them to navigate through your site and find what interests them, making them stick around longer to browse the other features on your site.
Some of the crazy pictures and funny video clips on other sites have the option for the viewer to rate the video, and post a comment. These are added features that allow the user to feel important making them come back to the site. The company should therefore think through their plan and get their facts together before putting their site out to the public. And if it is not interesting, or the pictures aren’t funny enough, you will have lost a prospective member. It is therefore advisable for the company to spend time in doing their research to try and come up with an idea to outdo the other funny video websites.
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1internet-business Site_Promotion
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Marketing Your Web Site
For most good online marketers it took at least a year to get up and running to get successful. They had to budget their time and money well. Don’t assume that putting a huge sum of cash into your business will bring you instant rewards. It is important to spend your time and money on several different approaches to see which ones generate the best hits. You need to remember to be persistent and spend your time and money wisely. When you fail to plan you plan to fail at your business. You want to find targeted visitors that are interested in what you have if you want to make sales.
1. Build Your List
Most online marketers send their offers to many targeted sources and prospects that they have generated. They do this regularly and have great success. It will allow you to build a lasting and trustful relationship with the list members. As the trust grows so will your money. There have been plenty of marketers who have made thousands just from sending an e-mail to their lists.
2. Pay Per Click search engines.
This type of search engine is the way to build high volume traffic immediately. Many hosts will be more than happy to set you up with this and you will be able to see how many people have been to your site. You will also end up paying less per month. You will also want to get Wordtracker to get as many targeted keywords as possible. The more targeted keywords you get the more traffic to your sites.
3. Article Submissions
You want to provide free and interesting articles related to what you are trying to sell to your audience. This will inform them on the benefits of what you are promoting and give it worth. Make sure your articles are truthful and not plagiarized.
4. Regular Search Engines
You will want to get started immediately to be able to build an online web presence. This will help to promote your site and gain you ranking which will move you to the top of the list. The higher on the list of ranking you are the more hits you will generate. You can link your self to a reciprocal linking campaign. This will give you the highest success in search engine rankings than anything else.
5. Forum Posting
A great way to target your market is to join a forum that is geared towards your audience. You can become friends and be helpful with all the people. This will let you gain trust. You want to be friends with your customers when marketing on the net. Visit and join high traffic forums daily and share your experiences with them and offer any advice as much as you can.
*****
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1business entrepreneur
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Safe Way to Start Your Own Business
Hopefully, you took my advice last week and you have a handy-dandy list now of what you want to do. We know you want to start your own business; hopefully you now know what it will be.
Being used to a steady paycheck from a regular job, with a family or other financial obligations, makes stepping out of your comfort zone a little risky. It doesn`Â’t seem to matter how miserable you are in that job, the alternative scares the pants off many of us. There is a safer way of jumping off that cliff and it entails your current boss.
Your employer could be your ticket to a successful freelance business, if his business doesn`Â’t conflict with your dreams. If you were thinking of starting a freelance copywriting business, you could negotiate a contract with your current employer for 50% of your time for the first year after you leave. This would give you a springboard for finding other clients while still covering your monthly expenses.
You are probably wondering about now, why your employer would agree to sign a contract for half of your time? There are a number of reasons, and they can result in a “win-win” situation for both of you.
If you are on good terms with your employer, chances are he doesn`Â’t want to lose you. It takes time to train someone to fill your job and train them to the company`Â’s way of being productive.
Even if he decides to replace you, it can take months to gather resumes, interview candidates, and hire the right person. During that time you can be performing job functions from your home office, perhaps even training your replacement and providing your boss with a smoother transition by minimizing the disruption to his business.
If you are not on good terms with your boss and the company is downsizing, merging, or being bought out, you can help them avoid the unpleasantness and cost of firing you. You are actually doing them a favor by restructuring this in the form of a contract for services that can be “stretched out for a period of time if needed.
Frankly, if an employer has to choose between letting you go and paying severance and benefits versus signing a contract for a time period, which do you think they woul’d prefer? Signing and getting tangible work and services in return without the costs associated with terminating you is a much better deal for him. The contract may even be allocated from a different budget category, making it more affordable for the company.
There is another reason your boss may opt for a contract, and that is your knowledge. You are already familiar with the company, its clients and services. You a’re able to provide the services they need and you understand what has to be done. Many creative people have used this logic in approaching their bosses to negotiate their first contract and go out on their own.
If you aÂ’re interested in starting your own business your current job can provide the security you need in your first year. What better way to get started on your dream?
1manage business-accounting
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What are partnerships and limited liability companies?
Some business owners choose to create partnerships or limited liability companies instead of a corporation. A partnership can also be called a firm, and refers to an association of a group of individuals working together in a business or professional practice.
While corporations have rigid rules about how they are structured, partnerships and limited liability companies allow the division of management authority, profit sharing and ownership rights among the owners to be very flexible.
Partnerships fall into two categories. General partners are subject to unlimited liability. If a business can`t pay its debts, its creditors can demand payment from the general partners` personal assets. General partners have the authority and responsibility to manage the business. They`re analogous to the president and other officers of a corporation.
Limited partners escape the unlimited liability that the general partners have. They are not responsible as individuals, for the liabilities of the partnership. These are junior partners who have ownership rights to the profits of the business, but they don`t generally participate in the high-level management of the business. A partnership must have one or more general partners.
A limited liability company (LLC) is becoming more prevalent among smaller businesses. An LLC is like a corporation regarding limited liability and it`s like a partnership regarding the flexibility of dividing profit among the owners. Its advantage over other types of ownership is its flexibility in how profit and management authority are determined. This can have a downside. The owners must enter into very detailed agreements about how the profits and management responsibilities are divided. It can get very complicated and generally requires the services of a lawyer to draw up the agreement.
A partnership or LLC agreement specifies how profits will be divided among the owners. While stockholders of a corporation receive a share of profit that`s directly related to how many shares they own, a partnership or LLC does not have to divide profit according to how much each partner invested. Invested capital is only of the factors that are used in allocating and distributing profits.
1internet-business Podcasts
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Business resource: Business related podcasts
Among the many genres or types of podcasts there are some that are have moved beyond the entertainment or plain informational aspect of podcasting (which was very prevalent during its very early years). These new genres have a far more loftier aim – to inform AND help people. There is a whole new wave of podcasts that have adopted this goal and they run the gamut of topics from technology, science, economics, even home improvement. But by far, the podcast type that is seems to be experiencing a massive push in popularity among podcast fans are business podcasts.
Business podcasts are still in its infancy but when it comes to popularity it is considered as one of the most popular on the internet. There may be many reasons why business podcasts have achieved such a high level of popularity in such a short time. One very important reason is that most people (be it “casual” podcast listeners or more experienced businessmen) have a fascination on how to handle a business correctly. Most people have a belief that operating a business is a very hard task and they need all the help they can get in order to make their business run smoothly and successfully. And if they can get that information from business experts then all the better.
Another reason why business podcasts are quite popular is because of the need for self-improvement. There are people who think that since they will be investing some time listening to podcasts then it may as well be about something that will improve themselves personally or professionally.
Business podcasts are also entering the marketing mix of most companies and online businesses. Business owners and marketing professionals have realized that business podcasts are a great way to drum up attention for a business. A podcast about a business’ core market gives the impression that the business is a prime mover in the industry and a source of credible information. This will definitely increase the corporate equity of the business.
Some of the most popular business related podcasts on the internet right now include:
B-EYE-Network - Solution Spotlights – This podcast are all about one on one interviews conducted with some of the top software company executives in different sectors of the industry. The interviews usually revolve around the insights these executives give with regards to products, business and industry trends. The interviewees are considered as some of the most recognized experts and leaders in the industry.
Knowledge@Wharton – this podcast is actually the online research and business analysis journal of the Wharton School of the University of Pennsylvania. This program was launched in order to help bring out the knowledge and information that the school possesses to a wider audience.
Manager Tool – this is a very helpful weekly podcast that aims to give listeners the information, tips and advice in order for them to become more effective leaders and managers. Every week, a new tool or technique is discussed in depth so that listeners can be aided in achieving their management objectives.
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1business advertising
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What’s behind those Captivating Masterpieces?
A canvass will never turn into magnificent painting without an artsy painter. A book will only be empty pages without a prolific writer. A web design will be mediocre if not made by a skilled web designer. Moreover, a brochure will also be so-so if not done by a reputable and knowledgeable printer.
Ever wonder why we have catchy and head turner brochures? Well, aside from planning and designing, another factor is the brochure printing process used. Brochure printing is one crucial phase that you have to be meticulous about. It can either bring life to your work-of-art or simply enclose it to its lifeless and dull state.
What therefore, makes up nice, colorful and beautifully printed brochures?
The most common brochure printing technique is digital printing. In this technique, images and texts are transmitted from the computer to the printing press equipment.
Another technique is laser printing. Here, laser beams brush across a photosensitive cylinder so as to generate the electrostatic latent images and texts. The latter are then passed in a toner whose particles are attracted by electric charges on the cylinder. Images and letters are then transferred to paper. This is done by virtue of the electric voltage difference between the paper and the cylinder. Heating and pressure processes are then used to fixed the images and letters. Repetition of the process is necessary for each basic color to produce color documents.
Liquid ink-jet is another viable brochure printing technique. In this technique, small droplets of ink are thrown through small tubes or nozzles. Nozzles lie in a row on the print head and move across the paper to transfer what are to be printed. Four basic colors namely cyan, magenta, yellow and black (CMYK) are commonly used in this technique.
Solid ink-jet technique, on the other hand, is somewhat similar to liquid ink-jet the only difference is that ink is stored in solid wax sticks. They are later on melted in a tiny container and squirted to paper. After squirting, they become solid again. The drawback though of this technique is that this is no good for fast printing needs. It takes time to dry the prints.
Now that we have sojourned in the different brochure printing techniques, you already have a good grasp of what to use the next time you badly need a master to cover up your brochure magnum opus needs.
1internet-business MLM
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Is the MLM business opportunity better off worked at home or what?
MLM is a legitimate and potentially lucrative way to work from home for your own MLM business opportunity.
By directly selling products while creating your own upline downline, you can work your MLM business opportunity part-time, from home, and at in your own hours. Even with all the potential for making money, you should decide, though if an MLM is for you.
Many people are blinded by all the benefits of an MLM when determining if this type of business is right for them. You do not need to have a college degree or any experience to get into the industry.
The products are already manufactured and are usually shipped by the company directly to your customers. Plus, you choose your hours and your work location. In fact, many MLM business opportunities are taken by people who work from the comfort of their own home.
Other benefits of an MLM business opportunity that is worked from home is that you have leverage; you continue earning commissions on a single effort. You do not need to come up with your own business or marketing plan, because the company does it for you. Also, recruiting and training systems are provided for you by the company.
Despite the numerous benefits, MLM businesses do come with some downfalls.
For instance, you usually start of marketing to family and friends. This is especially so if you are just starting your work from home MLM business. This can create some friction and alienation, especially among people who are more acquaintances than close friends and family.
The work is selling, so you need to have a pretty strong backbone, as many people will tell you, “no” instead of the much-coveted “yes”. Therefore, it takes a lot of effort and motivation.
In order to make the most potential income, you need to continuously recruit new representatives. Plus, if you are working from home, your MLM business opportunity require that you purchase a certain amount of product each month or quarter, adding in a financial commitment.
Working at home works for some people. But other people find that it takes a great deal of discipline and motivation to get the job done without being easily distracted. Before you decide to take up the MLM business opportunity and work at home, make sure that you get all the information that you need to make an informed decision.
So weighing out the good and bad, is MLM for you?
Well, if you are a self-starter with a lot of energy and motivation then it is a good start. If you have leadership skills and can set goals and meet them, then MLM might be for you, too.
MLM people have great people skills and are self-starters. They have strong powers of persuasion and can influence people easily.They also have an ability to guide and encourage others to work the program.
An MLM business opportunity is an ideal trade to run on the Internet and work from your home. If you have the personality to run this type of business, then it could be the perfect opportunity for you.
Just make sure you watch out for MLM scams and do your research before joining. Then take advantage of the MLM opportunities that await you. Try working at home and see how well it suits you.
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1internet-business Domains
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Reliable Web Hosting Companies
Choosing a reliable web hosting company can become a daunting task if you are not sure of your expectations. There are some essentials to look for in a good web hosting company before making you’re your choice. It is necessary to ask yourself the following questions before continuing to freeze on a web hosting provider.
1) How much money is involved in getting your site up and running? There are affordable and reliable hosting providers who can make your site function, usually in 24 hrs.. Website hosting may not be the only influential factor for your site expense though. Others might include: SEO, Marketing etc...
2) How much space will your website need? It’s important to make sure if your site requires large database storage or simple static site with the use of less space.
3) Bandwidth should also be a criteria. If you run large files through your site every day, you may require more bandwidth. And for a static site, providing just the information about the company and contact details, you can go for lesser bandwidth.
4) Make sure, if your site requires any special software to run scripts correctly on your website. Check with the website hosting company before you make your choice.
5) Does your site require a database? It is wise to check with the hosting provider, if they can host a database and some providers host only certain types. If your website requires a database, check all the requirements with the web hosting provider.
Well, after you have asked yourself the questions above, visualize your site and its purposes. Have a neat navigation chart with links from home page to all internal pages and so on. Write down the function of each link on the website. It is better to work on it twice even three times so that when it is actually set up on your system, you and your hosting provider won`t be surprised by any additional requirements which may arise that you have missed.
Its always wise to research multiple web hosting companies before you make your final decision. Go through their server software, technical requirements and hardware. Compare with other web hosting companies before you make up your mind.
Lastly, go through various forums pertaining to website hosting providers, you will find an abundance of good information.
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1business publicrel
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Six Tips For Perfect Email Pitches
Your media pitches can go straight over the plate. With a little forethought, and a few tips, you can throw fewer balls and more media relations strikes.
Brevity is the soul of wit. Shakespeare could have been giving media relations tips when he penned this gem several hundred years ago. If you can`t get to the point in your subject line in 10 words or less, you need to work on your message. Keep the subject line short and to the point, and include the time frame if it is important to the pitch. For instance: `Entrepreneurs Storming NC General Assembly Tuesday`
Surprise! If you have a startling or interesting fact, use it as a hook. I am developing a story idea about local home prices. My initial thought for a subject line is: `Average Lake Norman Home Listing Price Spikes To $413,000.` Recently I used these subject lines to get coverage: `Interest Rates Hit Six Month Low` and `No Credit Score, No Problem`.
Humor Me. Humor is not for everyone. It is best to use it only if you know the reporter has a sense of humor or appreciates quirky items. Maria Stainer, assistant managing editor of the Washington Times, was quoted recently about an email pitch that got her attention and coverage. `Teach Your Dog To Meditate` was the line that hooked her on a story about a new book on animal behavior.
Don`t Get Too Attached. Don`t ever attach word documents or photos files to an email pitch. Did I mention that you should not send attachments? To get past email filters and to avoid hacking off your media contacts, wait until they ask for additional information before sending photos and documents. And, if you make them mad, your next pitch may be deleted before it is ever read.
Be Cool. You`re fired up to fire off that media pitch you have just written. Don`t. Let it cool off a bit first. Ask for input from others before you send the pitch to the media, particularly if you are trying to use humor or be quirky. You don`t want your pitch to fall flat.
Be Relevant. Friend David Mildenberg, a reporter at the Charlotte Business Journal, has the best tip of all. `I think email pitches can be effective for all the obvious reasons: If they contain news relevant to the publication and its readers, if the pitches are concise and if the pitches are understandable,` he says.
Wind up and start pitching.
1internet-business Traffic_Generation
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Building Links To Your Site
Over the years there has been lots of discussion in the SEO community regarding building links to a web site. The debate is particularly heated at the moment, as Google rolls out its `Jagger` upgrade.
Let`s start with what we mean by inbound links, also called backlinks. These are links from other sites to your URL, which direct the surfer directly to your site when the link is clicked. The basic premise is that if you have high ranking sites linking to you, then you must yourself be important and have valuable content, and hence you should rank highly. The way in which Google ranks sites is called Pagerank and can be seen as a green line on the Google Toolbar representing ranks 0 to 10. As Google states
PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page`s value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves `important` weigh more heavily and help to make other pages `important.`
Important, high-quality sites receive a higher PageRank, which Google remembers each time it conducts a search. Of course, important pages mean nothing to you if they don`t match your query. So, Google combines PageRank with sophisticated text-matching techniques to find pages that are both important and relevant to your search. Google goes far beyond the number of times a term appears on a page and examines all aspects of the page`s content (and the content of the pages linking to it) to determine if it`s a good match for your query.
So, back to the question `Does having inbound links to your site help your site`s credibility`, and hence visibility when searched. The broad answer to this question is `yes`, but with a number of very important caveats which we will cover in the other sections.
OK, so backlinks are basically good, especially from high ranking sites, so how do we get them? The first way, and best way, is by having such great content on your site that all these high-powered sites want to link to you. Downside to this method is that it is slow and takes lots of time and effort on your part. But don`t worry, when anyone tries to build a level playing field there are always people out there that will provide work-arounds.
The first one was reciprocal links, whereby you say that you will link to a site if they also link to you. That`s stretching the original idea, but it`s not too bad because how many of these sort of links are you going to set up? Well, actually, some people have created thousands of such links between sites, maybe not what Google initially intended!
But then, due to the emphasis Google placed on link popularity, the concept of link farms was born. These are sites that link to other sites purely to increase the links to the site. Pay a few dollars and get thousands of links to your site. Too good to be true - you bet. Google hates link farms and sees these links as spam and will actively penalise sites that use such links. So, the first rule of linking is do not use link farms. The second rule is do not use lots of reciprocal links, Google can easily check this and the `Jagger` update that is currently rolling out seems to be particularly focused on penalising sites with lots of reciprocal links. The jury is still out on whether `themed` links will be treated in the same way. `Themed` links are links to sites that are very closely aligned to the same primary topic as your own site. If you think about this, it makes a lot of sense and is much more likely to be based on real content-based linking.
We believe another area Google is focusing on is how quickly your site gains backlinks. If your site is one month old, it is hardly believable for it to gain 100 real backlinks in that time. So, the third rule of linking is to ensure your links build in a realistic way. In all of these ways, Google is trying to ensure fairness and that`s why new sites are often held back in the results pages.
Finally, we should mention the sites that will improve your ranking - the Directories. There are many of these, but the most important is DMOZ, also known as the ODP. DMOZ is the Open Directory Project and is the largest, most comprehensive human-edited directory of the Web. It is constructed and maintained by a vast, global community of volunteer editors. It gets the name DMOZ from the acronym for Directory Mozilla, as it is administered by Netscape Communication Corporation. It`s Pagerank is 9 and hence a link from DMOZ will help your site. We recommend that everyone visits http://dmoz.org and attempts to get listed, it`s free. The Yahoo directory is also important and free for non-commercial sites, but $299 a year for business.
So, in summary, by far the best way of getting links is by having a quality site that other people want to link to. So again, we are back to content. If you provide quality information, over time, more and more sites will link to you, and if they are in the same business sector as you, so much the better.
And now a poem
Written by my partner, reflecting the Jagger update.
Just when you thought it was safe,
To step once more into the water,
Google throws in an undertow,
For doing things you didn’t oughta,
Just when the surfboard is glistening,
And you`re ordering champagne,
Google has been quietly listening,
And feels you need more pain,
Those link farms you visited,
Weren`t health farms after all
Reciprocal now is the term
For what Big G`s doing to you all,
Your trillions of two way linkages
Now millstones to make you stagger,
Your new nightmare shrinkages,
Brought to you today by Jagger,
A strident voice proclaiming links,
Are running quickly out of time,
Under the boardwalk of history,
Lying decimated all down the line,
This will not be the last time,
That your website is torn and frayed,
That Google will paint it black,
Or the devils sympathy card is played,
Just shine a light on your website,
Is it still under your thumb?
Or is it hijacked like flight 505,
By others who would become,
Your link promoting partners,
Who just ask your link return,
And now you owe the reaper,
And your harvest starts to burn,
Simmering in the torrid glare,
Of a Google bent on being cool,
Where everyone should fight fair,
Everyone obey the golden rule,
And slowly and inexorably we move,
Out of shadow and into light,
With every upgrade evening up,
The distance twixt wrong and right,
And every route 66 drives towards,
Eliminating devious spam-like crimes,
And ever inexorably inches forward,
Towards its own stated guidelines.
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1internet-business Web_Design
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Online Marketing Sunshine Coast - Leading search engine marketing company in Australia
Online marketing, also known as search engine marketing or internet marketing, is crucial in today’s internet savvy world. Online marketing services are used by nearly every industry in Australia. With the increased usage of major search engines, having an effective online marketing strategy is essential for your business.
As the need for websites continue to grow with internet demand, the need to develop more precise strategies for online marketing has arisen. Online marketing Sunshine Coast employs different techniques to those of traditional marketing. It uses strategies made to appeal to consumers as well as generate web site visitors through the clever use of optimization techniques.
Why sunshine coast is the Australian leader in Online Marketing?
Online marketing Sunshine Coast is Australia’s number one online marketing company, because more than any other online marketing company in Australia, we have substantially increased the profits of hundreds of businesses. Please see our testimonials which prove this.
We have a team of full time professionals who offer a total solution consisting of web design, web development and online marketing. Our specialists use six continuous steps including: innovation, planning, analysis, design, implementation and online promotion.
Online marketing Sunshine Coast is a company that is strong and stable – with a credible history in web design, development and online marketing. We have many successfully completed projects. These projects produce real income for our clients and make a visible difference to their business.
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1business management
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Why Bosses Don`t Get All the News
Not long ago, a friend who works in television complained that the industry has no interest in real business stories. And, I have to agree with him, since we don`t see much on television that doesn`t involve stock prices or some sort of scandal.
Well, with one exception, perhaps. The British Broadcasting Corporation and PBS in the USA aired a popular business show called `Back to the Floor.`
Fast Company magazine first told us about the program, which sees CEOs leaving their corner offices for a stint on the front lines. And, as they work on the front lines, the cameras are rolling.
For many, if not all of the CEOs, the experience is a great eye-opener. And, according to the magazine, `Almost without exception, CEOs learn a lesson in communication. `We find people at the heart of every organization who know exactly what`s right and what`s wrong with it,` says Thirkell [Robert Thirkell, the show`s producer]. `But between them and the bosses is a layer of people -- those whose careers depend on sanitizing that information. Bosses are always surprised at how much knowledge exists further down the ladder.` `
With that in mind, let`s spend a minute or two thinking about the barriers to good upward communication. And, rather than blame middle management, which seems to be one of the themes of the article, we`ll look at the structural issues.
First, upward communication calls for the collecting of information or data. For example, a supervisor might report on the efforts of five front-line staff, a manager then aggregates the data of five supervisors, and a vice-president pulls together all the information provided by five managers.
As the information aggregates this way, it loses most of its context and richness. By context and richness, I mean the anecdotal and personal knowledge that front-line workers gather and build from continuous interactions with customers or users. Obviously, most CEOs don`t have time to read reports comprised of hundreds of anecdotes; they want summaries of the information.
Second, as information or data moves upward, it tends to be slotted into pre-existing categories. Employees on the front- lines know and understand the nuances of each customer story; it reflects, to a lesser or greater extent, the personal relationship between worker and customers. But, there`s no place for nuance in weekly reports.
Third, upward communication normally deals with compliance, rather than competitive or operational intelligence. Managers use information moving up the hierarchy to determine how well their instructions have been followed. When they want competitive or operational information they use different means, such as bringing in consultants or commissioning studies.
It`s always tempting to attribute communication failures to moral failures by managers, but if you really want to understand communication failures, you should start by looking for structural hurdles.
In summary, CEOs who spend time on the front lines will undoubtedly be in for many surprises. But, if they want to stay abreast of the action at the front lines, they`ll need to address the structural nature of upward communication.
1internet-business Ecommerce
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Alas! In E-commerce Taxland
In trying to comply with tax laws for your e-business, you may find yourself falling down the rabbit-hole, going through the looking glass, and attending a Mad Tea-Party.
Common sense, logic, and fairness never did apply fully to the field of taxation but this is especially true of e-commerce transactions.
1. Canada Customs Welcomes You to Canada!
Since I`m located in Canada, let`s start here.
Canada has what you might call a national sales tax or a value added tax (VAT). This Goods and Services Tax (G.S.T.) of seven percent is applicable to many Canadian transactions.
Not only is it critical to determine whether a taxable sale was made in Canada or not, but also where in Canada. If it was made (or deemed to be made) in any of the Harmonized Sales Tax (H.S.T.) provinces (Nova Scotia, New Brunswick, and Newfoundland and Labrador), a higher, fifteen percent H.S.T. rate applies. This is because those provinces have allowed Canada to collect their provincial sales taxes for them.
As well, each province and territory has its own rules. Ontario charges eight percent retail sales tax on many typical Internet transactions whereas Alberta has no provincial sales tax.
Of course, this is only scatching the surface. This entire article is an over-simplification of a very complex subject. You will definitely need professional advice to help you through E-Commerce Taxland.
2. When Exports Aren`t Exports
In Canada, exports are `zero-rated` sales for G.S.T. purposes. This means that when you ship a product to someone outside Canada, you don`t charge G.S.T. Yet, you get to claim (or deduct from the G.S.T. collected by you) all the `input tax credits` (G.S.T. that you paid for business purposes) to make that export. The idea, I suppose, is to encourage exporting.
However, if you export products other than tangible, physical goods, beware! There are many pitfalls to watch out for.
As one example, consider digitized products that you might sell from your Canadian website, such as e-books, downloadable software, or subscriptions to content. You would be considered to be selling `intangible personal property`. Unless your product is also considered `intellectual property` (such as software or e-books that you produced or have obtained the rights for), you will have to charge G.S.T. The reason why, according to the Canada Customs and Revenue Agency, is that it COULD be used inside Canada, even if it isn`t.
Say you sold a membership for accessing digitized content (from various sources) on your Canadian website to a customer in the United States. Since there are no restrictions as to where the intangible personal property may be used, and the property is not considered intellectual property (nor the provision of a service), the American customer is subject to G.S.T., even if he never comes to Canada.
Strangely, the same logic doesn`t apply when an American buys a regular book (or a car) which he COULD bring into Canada with him and use here. It is true that it is easier for Canada to assess such items at the border than in cyberspace, but I know of no cases of Americans being taxed on the books or cars they bring with them when they come to live in Canada for about half the year.
As a Canadian registrant, one way you might legally avoid this silly March Hare is to explicitly state on your website and invoice that use of such intangible personal property in Canada is prohibited (or requires an additional fee and the payment of G.S.T.).
3. When Imports Aren`t Imports
Goods shipped to Canada are subject to G.S.T. on importation. Such tax is often assessed at the border. But what if you are a Canadian registered for G.S.T., selling to a Canadian customer but your supplier is in a foreign country?
Pretend that your Canadian customer has bought a book from you from your Canadian website. Your drop ship supplier is located in the United States and is registered for G.S.T. You fax your order to the American company, and they, in turn, ship the book for you (complete with Customs Declaration and their G.S.T. Business Number).
Since they paid the G.S.T., you wouldn`t think you would have to charge it again, would you? `Wrong!`, smiles the Cheshire cat. Since you are a registrant located in Canada, you are required to charge and remit the G.S.T.
But you are entitled to input tax credits, aren`t you? In many cases, the answer is `No`.
It may be very difficult for you to satisfy the documentary and other technical requirements. As an example, it is not uncommon for American suppliers to absolutely refuse to give an invoice breaking down the G.S.T. or to allow you to be the Importer of Record. This complicates their life unnecessarily and they just don`t need the aggravation.
There are relieving tax provisions covering drop shipping, sales agencies, and other situations. In many cases, unfortunately, the most practical solution is to allow the tax to be paid twice.
4. When You`re Subject to Tax Where You`re Not Subject to Tax
It makes sense that countries impose a tax on sales and income made in their own jurisdiction. But does it make sense for Germany to tax sales made in the United States?
In effect, starting July 1, 2003, the European Union has done just that by imposing an online sales tax.
This means that if someone from England buys an e-book from someone in the United States, the American should submit this tax. Of course, If the sale was to someone in Germany, the tax rate would be different.
The rationale behind this follows: Since countries can`t collect sales tax on Internet transactions at their borders, the only way they can collect it (other than a self-assessment system) is with an online sales tax. Further, it is claimed that businesses in the European Union suffer a major competitive disadvantage because they have to collect Value Added Tax (VAT) but others don`t.
I know what they mean. Welcome to the club!
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1internet-business Domains
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Choosing a Domain Name for Your Domain Hosting
Your domain hosting name is not something to be chosen lightly. Your domain hosting name is your front line in your branding campaign for your online business (or your offline business’s online presence). Careful consideration needs to go into choosing just the right domain hosting name to represent your business. The following are some key points to consider:
The Right Extension for the Right Site
Each type of site you want domain hosting for may serve a different market. Make sure the extension you use -- .com, .net, .org, .biz, etc. -- is the right extension for your market. If you are a business and there is no reason you cannot do it, get domain hosting for a .com. If you are a non-profit organization, consider .org. If you are building a personal website and are on a budget, consider .us or some of the other lesser-known extensions. When in doubt, however, go for .com. The part of a URL people most often first forget is the extension. And when they’re in doubt, .com’s what they type in: .biz and .net should only be considered if you’re completely attached to a particular domain hosting name and the .com variant isn’t available. But our best suggestion for that scenario is to vary the domain hosting name and get the .com extension.
The Shorter the Better
When picking domain hosting names for your website consider that people have to remember it to visit it. Not everyone is going to get to your website by clicking on a listing or an ad or a reciprocal link. Word of mouth leads increase when your domain hosting site’s name is short and sweet. And people make less spelling mistakes and typos when trying to type in your URL directly.
Stay Away from What Doesn`t Belong to You
Big companies with trademarked names seem like tempting targets for domain hosting names that generate loads of free (albeit unintentional) traffic. Heck, you could even sell the domain hosting name back to them for a hefty sum. More than likely, however, you’ll just get sued. And chances are, if you’re reading this article, they have better lawyers than you.
The More the Merrier
Admittedly this catchy tag line is a little misleading. Considering registering a group of domain hosting names in order to cover yourself for the inevitably of interested visitors typing in the wrong URL is an excellent idea. Try, if possible, to get the .com and .net variant of your domain hosting name, or a variant with hyphens as well as the one without (always go for without hyphens first). But don’t buy more than you can afford or more than you need. Once you own the domain hosting names, whatever they are and of whatever number, you still have to get people to visit them.
U R a *, but Your Domain Name Can’t Be
You can use neither symbols nor spaces in your domain hosting name (our apologies to “the artist formerly known as Prince”). And URLs are not case sensitive. So don’t waste your time.
Do it Now
Have you ever heard the concept that if you have an idea then at least one other someone else somewhere else in the world is having or has had the same idea? Well that’s certainly the case with domain hosting names, which is why you need to make all due haste in nabbing your ideal domain hosting name. Otherwise, you may wind up compromising with an alternate far inferior.
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1business marketing
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Why Bother Building A Brand?
At a conference in Dallas not long ago, a graphic designer from Kentucky and I sat down at a table where people were exchanging business cards. I looked at his logo, and he studied the name on my card.
`I know that logo. We`ve been in touch in the past,` I said.
`That`s right. I know your name,` he said.
Although we weren`t able to pinpoint when or why we`d exchanged mail previously, we guessed it had been at least five years back. Neither one of us has an extraordinary memory. Rather, he had created a distinctive visual identity for his design services, and I had devoted effort to linking my name with creative marketing.
For at least five years his look and my reputation had lurked in the other`s memory banks, while thousands or hundreds of thousands of other business identities had come and gone without leaving a significant trace. Why? Memorability. It illustrates a key element of successful branding.
What is Branding?
Branding is the process of creating distinctive and durable perceptions in the minds of consumers. A brand is a persistent, unique business identity intertwined with associations of personality, quality, origin, liking and more.
Although most people associate brands with big companies, the smallest of enterprises can use branding techniques with great rewards. When a home-based craftsperson ties a nicely designed tag on all her products telling the story of who she is and where her creations come from, she`s branding her work. When the local market bundles groceries in bags bearing its logo instead of generic `Thank you!` or plain bags, it`s branding.
While we associate brands with national names like Crest, Huggies or Healthy Choice, branding doesn`t necessarily require the budgetary resources of Procter & Gamble. Branding doesn`t even require a product or a tangible delivery mechanism. When humorist Dave Barry declares in almost every column, `I am not making this up,` and refers to `alert reader` so-and-so having sent in some news clipping, he is branding.
Techniques of branding include association of a company with logos, distinctive colors, slogans, musical sounds or songs, unusual qualities, mascots, packaging, a memorable name, behavioral hallmarks and much more.
Why Branding Pays Off
Time, money and effort spent on branding comes back many times over when the process plays out intelligently. Here’s why:
1. Memorability. It’s easier to remember the branded company than the “what’s its name?” one.
2. Loyalty. When people have a positive experience with a memorable brand, they`re more likely to buy that product or service again than competing brands.
3. Familiarity. Psychologists have shown that familiarity induces liking, and this makes even non-customers more likely to recommend a brand they know.
4. Premium image, premium price. Branding can lift what you sell out of the realm of a commodity, with customers willing to pay more for the well-branded product or service.
5. Extensions. With a well-established brand, you can spread the respect you`ve earned to a related new product, service or location more easily
6. Greater company equity. Making your company into a brand usually means that you can get more money for the company when you decide to sell it.
7. Lower marketing expenses. Although you must invest money to create a brand, once it`s created you get a bigger bang for every marketing buck using it.
8. For consumers, less risk. People tend to choose the brand-name supplier over the no-name one when afraid of the consequences of a messup.
For those reasons and more, branding fattens your bottom line.
1internet-business RSS
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Powerful Reasons Why You Should Be Using RSS
Imagine the next time you join a discussion about using RSS. When you start sharing the fascinating RSS facts below, your friends will be absolutely amazed.
Sometimes the most important aspects of a subject are not immediately obvious. Keep reading to get the complete picture.
RSS is widely becoming a very powerful marketing tool on the Internet. It has been picked up by Internet marketers around the world every day who knows about its usefulness. Nevertheless, there are still a majority of people on the Internet who haven’t used RSS to syndicate their content.
This new technology can change the way you keep in touch with your subscribers or readers permanently in a lot of ways. For people who still don’t know what the RSS is, here’s a definition - RSS is an acronym for `Really Simple Syndication` or `Rich Site Summary`, and the XML extension is the format used for distributing your NEWS Headlines via the Web, which is known as Syndication.
Syndication is what makes RSS so powerful - you can unleash your message across the web instantly to your subscribers and readers through RSS. So what are the 8 most powerful reasons you should be using RSS? Read below:
1. Readers can opt-into feeds.
Like autoresponders, RSS allows your prospects to opt-into the feeds they are interested in and also be able to opt-out when they want to through their RSS feeds reader. It is almost similar to building a list of subscribers!
2. You don’t have to maintain an RSS feed.
This is a “burden-take-off” for savvy and busy Internet marketers as RSS is free to use and it doesn’t require that much effort as building a list. Of course, everything has its pros and cons. When you don’t need to spend time for your opt-ins, you won’t have a closer relationship with them and it makes promoting your product much harder.
3. You have the ability to Syndicate your content.
This is the true power of RSS. It gives you the ability to Syndicate your content – and e-mail your subscribers instantly letting your them know about your content right away.
4. Promotions and sales.
Again, similar to an autoresponder RSS lets you broadcast your promotions to your subscribers. This way, you can earn money through your RSS feeds as well.
5. No filter problems.
Every RSS feed passes through e-mail filters. You won’t have to worry about your message being filtered anymore while syndicating an article. All your messages are delivered 100% to your subscribers.
6. No spam complaints.
People who want to subscribe for your RSS feeds will need to do it with their RSS reader. They will need to abide by the Privacy Policy that you are allowed to send them your syndication anytime without being called spamming. Another great feature!
7. Many ways to read feeds.
RSS is very versatile because it lets you read feeds in many different media platforms. Some of the examples are browser readers while others use software to read their feeds. Other than that, people can view feeds on different operating systems like Microsoft Windows or Mac.
8. Free traffic and promotion.
RSS is one of the greatest ways to get free traffic to your website without needing to spend a single penny on advertising. This alone can save you hundreds of thousands of dollars in advertising a year to advertise your online business.
If you don’t have time to set-up your own webpage with RSS feeds it is recommended that you set-up an account with Blogger.com and head over to FeedBurner.com to set-up an account. FeedBurner.com will generate you a RSS subscription page automatically with any RSS feed URL you favor and inserted.
As your knowledge about using RSS continues to grow, you will begin to see how RSS fits into your overall marketing efforts.
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1business advertising
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What Is Pixel Advertising
There is a new form of advertising that is taking off and from the new coverage it is getting it may be the next biggest thing since PPC. Currently webmasters spend huge amounts of money to get web visitors via banner ads, popup ads, and pay per click ads. The newest mode of attracting traffic is called Pixel Advertising.
The basic premise is that people buy pixels on a web page that link back to their web site. The pixels form images that develop into a mosaic that can become a pop culture piece of art. Kind of like the cigar wrapper art. The end result is a web page that gets good traffic with a link back to their site, which drives visitors, which drives sales.
Driving this new medium is the notion that pay per click costs too much... If you had 10 clicks a day at 10 cents each, in one year it would cost you $365! Take that out 5 years and you are talking about over $1800! The reality is that often clicks cost a lot more than 10 cents each which translates to a whole lot more money. People have been reported paying more than $50 a click.
Pixel ads are a single purchase and last for years. It is not uncommon to see people offering their space for 5 to 10 years. With a good quality image, it could return more visitors to your web site than pay per click at a huge savings. Spaces are most commonly sold in 10 by 10 pixel blocks at 25 cents per pixel up to over a dollar a pixel. (100 pixel total in a block). Most sell in the 10px by 10px minimum format since this is logically the smallest usable space. All the blocks bought commonly must form a square or rectangle.
Pixel advertising is just in it’s infancy. It is still too early to tell there it may lead, but for as little as they cost, the pixel ads are probably money well spent. It is after all a drop in the bucket from an advertising costs standpoint. At the least, it will add to the collection of inbound links that all sites need to be successful.
1internet-business Blogging
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Viral Buzz Blogs Launches Toothbrush Entrepreneur
Austin entrepreneur, Richard Trocino had a great product idea. And, like thousands of other innovative inventors with a new product concept, bringing that idea into a marketplace dominated by long established brands with deep links and dominance in the retail outlets is challenging. In these days of mega corporations and Walmarts, VCs and small business defined by the government in the land of opportunity, one entrepreneur with a grand idea or product may be considered by any of those groups as irrelevant and insignificant. Another challenge faced by small businesses in today’s marketplace, like in Trocino’s case, is getting an idea produced and generating sales.
In spite of impossible odds, Trocino’s invention sells almost faster today than his factories can produce and distribute all over the world. The established companies that were given the opportunity to brand and produce it, now may be wishing they had not dismissed the popular product so readily. Not when the blogosphere is broadcasting around the globe faster and with more range than a speeding bullet; comments appearing include; “OHSO gets my nod for the most stylish and futuristic toothbrush/toothpaste contraption on the market today”, “The Coolest Toothbrush Ever”, and “World’s Most Elegant Travel Toothbrush”.
Trocino received micro level funding to get the prototypes built and into limited manufacturing through friends and family after attempts to license the product to both toothpaste and toothbrush companies fell on deaf ears. Similarly, Trocino found his innovation locked out of normal channels of retailing without the benefits of an established proven brand in the marketplace.
Discouraged, but undaunted Trocino abandoned efforts to take the product to market using traditional marketing methods. Instead, like entrepreneurs who have met with unexpected success throughout business history he proceeded by seat of the pants and gut instinct. Acting on a hunch, he put it out there exclusively in the world of the internet and ignored the traditional “wisdom” of standard marketing techniques—no phones, faxes, or printed paper junk mail—nothing but net. A guerrilla marketer does not have the luxury of the corporate behemoths who can afford (since it’s investor’s and stockholders money not their own) to throw 98% of their marketing dollars away on a numbers game in a business model that justifies and covers its inherent wastefulness by overcharging those sold customers the expenses of marketing to everyone else.
Trocino decided to be a “Swamp Fox” marketer, like General Francis Marion who befuddled the British in South Carolina during the Revolutionary war, and break all the rules of modern marketing warfare. Marketing is a form of warfare and many entrepreneurs have discovered the reality of today’s business battlefields. The corporations and financiers have in today’s market reality stacked the deck against upstart competition by raising the ante into the game of commerce. One unnamed entrepreneurial internet advice columnist estimates the cost of entry to even be considered for funding by an angel or VC group at between $25,000 and $250,000. That is merely for the development of the business plan, and pre-start up consulting, general expenses and to purchase access to their secretive inner circle. Trocino decided to wander into the unknown swamp of the internet and blogsphere and see what people would do when offered his innovation directly.
Trocino, like most entrepreneurs, is a risk taker, but like most smart business persons likes to reduce risk wherever possible. He knew a good concept poorly executed had little chance of success in the market, so he took his idea to a locally based but internationally known design firm called “Design Edge” and negotiated a co-marketing partnership for assistance in ‘packaging’ his innovation. Trocino knew that people who travel a lot would naturally respond favorably to the concept of an integrated toothpaste dispensing toothbrush in a self contained case that protects clothing in suitcases as well as keeps things neat and sanitary. With the co-marketing partnership with ‘Design Edge’ the product took on a new personality within a sexy futuristic design that takes the basic utilitarian idea and wraps it in fashionability and elegance.
Then with a few well chosen words, a friend with a good photographic eye and a smattering of html code, Trocino put up a website at http://www.goOHSO.com, and invited a few friends through http://MySpace.com to look at his new line of toothbrushes. MySpace would become the testing ground and ultimate launch pad for the rollout of his product.
With its stylish modern design and elegant photography, the buzz it generated in cyberspace was somewhat unexpected. In fact, it was explosive!
Driven by the dynamics of blogosphere where coolness and fashionability become badges of personal taste and sophistication, the OHSO toothbrush rapidly found its way onto the personal blogs of graphic designers, and jet setters as the coolest thing since crystal ice. When Josh Spears, the blogger’s blogger posted his rave of the sleek product, sales and global visibility exploded. Even the legendary Steven Wozniak, the cofounder of another innovative product, Apple computer, is counted among the OHSO toothbrush users and fans.
Today the product is available in high fashion boutiques in the swanky Beverly Hills bastions of elegance and among the cappuccino makers and executive toys on the shelves of Brookstone stores around the country. Blogs have elevated the sensible, functional, practical toothbrush for harried travelers into fashion statements that provide high status and cool despite it’s less than $20 price tag.
Not a bad state of affairs for the beaming Trocino who is today expanding the line with even more designs to satisfy the market demands. OHSO is a product that owes its success to a seat of the pants approach to beat the corporate gorillas with a bit of his own guerilla marketing. He simply put it out there in the vast uncharted cyber world where the old MBA strategies have no more influence on the hip youth market than the full color fall outs in the increasing unread Sunday paper.
Today freedom of the personal press in the global Blogsville rules a small voice with a message, or product like the OHSO toothbrush, can be magnified into a global phenomena. When people like what they see, they tell their friends, who today are everywhere. Just like Richard Trocino’s classy and well designed toothbrush.
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1internet-business Email_Marketing
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Good Reasons To Send Email Cards Instead
I love technology. I love all of the ways that technology has made my life easier and more simple. I guess I`m a guy that likes things as uncomplicated as possible, so that is in fact why I have come to treasure the gift that the internet truly is. There are so many ways that the internet has affected my life that I`m not sure where to begin. I guess I`ll share that the internet has affected my relationships immensely and hence my life is different too. One small but significant way that the internet has affected my life is by giving me the ability to send email cards for various occasions.
One of my downfalls is that I`m always the one among my family and friends to forget important days and events in the lives of those that I love. I don`t do this intentionally, but it seems like life gets busy and that sending a card is quite often the last thing on my mind when a special day approaches. In fact, I could probably say that I have forgotten more birthdays and other signficant days in the past twenty years than I have remembered. But not any more. The ability to send email cards has literally transformed my world.
Sending email cards is great because it is so easy. All I have to do is search the internet for a card that fits the occasion and then push click to send it in an email to a family member or friend. What could be easier than that? If there are people out there that have no trouble remembering all the important days on their calendar, then you can discontinue reading this when you like and keep on sending normal cards. But if anyone is like me, then you need the help of email cards to make your life easier.
Another thing that I have grown to love about sending email cards is that there is such a variety of cards to choose from. As soon as I do a simple search for email cards I receive a ton of good options and usually have no trouble finding the perfect email card to send within minutes. The variety and the simplicity of the process makes it quick to do during your day.
One of the ways that I have become effective at sending email cards is by having a calendar system on my email account that lets me enter in important birthdays and other events and then it reminds me of them a few days before they happen. This way I have time to send email cards and I have time to purchase gifts, send flowers or do anything else that is necessary in the process.
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1internet-business Ezine_Marketing
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SEVEN tips on Submitting Your Ezine articles to content sites and Publishers
1. Make sub-lists from Your ezine publishers list:
If you have an ezine publishers list, seperate the list based on the
topic of the ezine. Send only specific content to specific ezines.
For example if you write ezine articles on self improvement, don`t
send it to search engine based ezines. The more specific you choose your
ezine publishers, the more chances of getting published.
2. URLs in Your ezine articles:
Always check the urls in your ezine articles. After all, one of the
purposes of writing and submitting articles is to get some prospects. Right?
3. Offer `Win and Win Situation` to the publishers:
If you are promoting your product through the ezine article, offer
the chance of inserting affiliate link for the publishers. Or provide any
free service to them or to their subscribers.
4. Automate the process:
Use some sort of software to automate this submission. So you don`t have
to go through each email address and send one by one.
Autoresponder that sends Your articles to your ezine publishers at
specified intervals of time:
http://www.scripts4webmasters.com/follow-up-autoresponder-pro/index.shtml
Automatic and targeted submission software:
http://www.webmasters-central.com/cgi-bin/resourcelink/resource.cgi?id=4
5. Ezine publishers Instructions:
Some ezine publishers send some specific instructions like short articles,
or a link back from your web site etc. Feel free to follow them to get
more chances of publishing.
6. Ezine + Online publications:
Some ezine publishers send ezines to their subscribers and also they
publish their ezines on their web sites as archives. Tell you what...
This is a big plus point for your link popularity and also it brings you
visitors all the time.
7. How many and how often to send the ezine articles:
Give a minimum of one month gap to send a second article again to a
publisher. Ezine publishers receive many articles every day and following
these tips increase your chances of getting published -
= Well formatted article
= Clean subheadings for the articles
= Only one article per email
= Thank you note for their time
= Shouldn`t be like a sales letter
= Topic oriented and simple explanations
= No spelling errors
= No broken Urls
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1internet-business Ecommerce
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Become The Top Blogging Site Tips
If you are blogging and you want to build a top blogging site, you are reading the right article. Do you want to be the top most blogging site? With more pictures and more traffic including revenue? Of course, everyone in this business aims to be the most famous blogging site.
Being on the top will determine the traffic that your blogging site has produced. To make your blog rock in this business and be the top blogging site, you must give your readers a reason to visit your site. But how? It’s easy, the answer is just a moment away.
Blogging can be the easiest way to gain money; tips can be taken from it when the readers of your blogs enjoy the blog that you have written. To be the top blogging site, you need to give your reader a reason to frequently visit your site. Make a quality blog by including the following in your blogging business. These are very useful tools in making your blogging site the top and the producer of more traffic.
Pictures and photos must be included in your blogs. These are very important [parts of your blogging. You should at least give one photo in every blog you do. This will attract more readers to browse your blogging site. Make sure to add quality photos not the once that contains blurry images. This will not make your blogs to be on the top. Plus, colorful photos are more appealing to readers so include them in your blogs.
Traffic patterns are also important in this kind of business. You should not only manage one site, it is much better if you are affiliated to other sites. You can write blogs to them as well, as long as you put your link in the end of your blogs. This will serve as the link to your site. You can promote your site by using other blogging sites. This will sure to grab more readers attention that will keep the traffic to flow.
Include templates in your writings. Numbers of different associated templates in your blogs will be useful. Uncluttered template is weak compared to bright templates that can attract more readers. Templates will make your blogs look more attractive and inviting. Make sure to choose good quality and nice looking templates to add more traffic in your blogging site.
Advertise your blogging site. Make appealing site advertisements to promote your site. Ads can be helpful in bringing all the traffics to your blogging site. You can also advertise using banners ad space that you can sell. This will bring you more income as compensation to your hard work.
You cans end newsletters to your readers whenever a new blogs are posted. By this way, your readers will always be updated of what you write in your blogging website. Press release can be done to invite more readers to your blogging site. Give your blog a unique, interesting and on of a kind touch. This will make loads of traffic to your website.
These are very useful tools in making the top blogging site. With plenty of ways, you are sure to reach the peak of success in this business. Start up and gain more money by blogging.
542
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1internet-business Traffic_Generation
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How To Increase Targeted Web Site Traffic To Your Site?
I have noticed in Many marketing forums How newbies give up in search of building traffic in less than 6 months. Building Long term targeted traffic takes time and dedication towards your website. You need to work towards getting Web site traffic and optimize accordingly.
Before You read anything about SEO or traffic building, You need to remember it takes time to get free and targeted traffic to your website. You might have heard some X guy getting 1000`s of visitors in its first month. But Do not hasten the process of organic traffic.
In this article We`ll discuss long term SEO building tips that`ll help you build a profitable website.
Any website that wants to make money needs to get optimized, and stay that way. Running and SEO campaign once or twice isn’t enough in this market: you need to consider long-term maintenance
of your SEO.
For Long term planning You do not need to chase search engine algorithms on daily basis. As Search engines improves their algorithms quite often. It`d be waste of time and effort to chase
them. Better You can do is understand basic SEO techniques and keep building a powerful resource in your niche.
Some tips for long term SEO.
1. Check on your pages regularly and make sure they’re still listed. Your listings are the most important part of your SEO work. Whether the page is listed or not is vastly more important
than what key words you have etc. After all, if you aren’t listed at all what good is it to optimize?
2. Watch for bad links or broken links in your site. Fix it as soon as possible. Any missing pages should be checked out thoroughly. Chances are that the system has run into a problem, but if you don’t check it out you may very easily be wrong. I had one of my blogs PR dropped in matter of 24 hrs when I wasn`t checking it. Somehow I recognize my mistake and worked towards
building it again. Now My blog got back its PR and traffic.
3. Resubmit your sitemap if you make major changes, but not for anything smaller. It`s better to have a blog giving latest details on minor changes.
4. Create monthly ranking reports on your site, to see if any changes need to be made.
5. Keep submitting your site to the big directories, as spiders use these as a starting point. This point is not stressed more often. If you need traffic from MSN and Yahoo, You need to do
this. Some directories will provide you low cost listing for a year (sometimes lifetime). Normally they have High PR pages. So it`ll help you a lot.
Besides from Basic SEO techniques You need not to worry a lot about regular fluctuations in your rankings. Though you need to keep an eye on your rankings and try to notice which factors
are giving your results.
6. While we are on building links, You need to work on getting lots of link backs regularly. Be it Link exchange or one way links through submitting articles. Do it regularly.
7. Watch your competitors and the methods they use. You`ll learn a lot by watching and understanding what your competitors does.
8. Keep updated yourself on your niche. Issue press releases Often if possible. Press releases are not like articles. Make them `news`. This will bring targeted traffic to your site. For
more info check http://www.website-marketing-strategy.my-infoworld.com/press
9. Update Your articles on regular basis. Most Experts suggest Updating it at least once a week. Write a 500-750 word article and publish it on your site. Go for low traffic keywords which are searched less than 400-500 times a month. If you are interested then read this page on writing articles that bring traffic http://www.website-marketing-strategy.my-infoworld.com/articles.html. With these tips alone You should be able to bring lots of free organic traffic to your site.
10. You need to know how to analyze your own website. Though You`ll find lots of articles on Website Optimization but before you go Let me give you a link to one of the software which I use For obtaining High Rankings for my sites. With this Software You`ll be able to spy on your competitors site and If need you can copy his exact methods which helped him gain into top rankings.
This might seem like a lot of work for a small website or company, but you need to do it to help your website grow. If you don’t have growth, you have nothing. No business wants to stay
where it is forever, and SEO is a good way to get more business and stay in the race.
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1internet-business Ezine_Marketing
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The Ultimate Recipe to Make Money Online
As you know a well written article can do wonders for your exposure and traffic.
The article should contain good useful information. It should be of interest to the reader. A boring article could possibly brand your site as boring also. Although, someone might find it useful if they`re having trouble sleeping. You might want to write about your tips and techniques and turn them into a series of articles for the newcomers that are starting out in this business.
An article that solves someone’s particular problem or answers their questions is a good article. You will be amazed at the number of people that will read an informative and interesting article.
Whatever it is you choose to write about, you will be starting from the headline; it should catch the people’s attention. It must make them read the next paragraph with eagerness to learn more. The title of your article can more or less determine the success of your articles exposure.
Your chosen article topic must match the contents or theme of your website. If your expertise is about banner marketing and your website reflects this, then writing your article about the pros and cons of banner advertising or creation could be a good option.
You article introduction should be powerful continuing from the headline. It must be compelling enough to keep the reader wanting more.
The content must be interesting and informative. It must contain what the headline and introduction promises. If the content is written with the intention to help the reader solve their problem or answer their questions, then your reader will appreciate your information and continue reading to the end and hopefully clicking on your link for more satisfying advice. At this point the reader already likes your work and the chances of him or her buying your product has been fused with trust.
As mentioned earlier the placement of your keywords is paramount to the success of your article reaching its target market. The keyword/s should exist in the headline of your article, in the introduction, and in the main body. They should not interfere with the flow of you message and they should look like they belong there. Your keyword density probably shouldn’t exceed 3% in your article. This would simply mean 3 keywords for every hundred words.
Your article might be seen by thousands of potential customers, so it is important that you include a brief description of yourself or your product along with your name and website URL on the bottom. Your little ad here should entice the reader to visit the link.
Example:
W.B. Butler is the author of `The Ultimate Recipe to Making Money Online,` a must read for increasing your sales, targeted traffic and web site ranking. Visit http://www.wealthybutler.com to grab your beautifully illustrated secret money making recipe now!
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1internet-business Web_Hosting
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Important Facts About Affiliate Marketing
The truth behind affiliate marketing is that 90% of affiliates will routinely make less than $100 a month. Therefore, you shouldn`t count on making full-time income unless you can master the following:
1. Producing a effective web site that converts.
2. Search engine optimization. You`ll need a lot of traffic, as maybe one out of 200 visitors are likely to buy your products. SEO can help you get your site ranked in the search engines so more people will be able to find your site.
3. The lessons of choosing the right merchants and learning the correct ways to promote them.
Far too many people assume that affiliate marketing is actually a get-rich-quick type of scheme. These types of people will toss up a couple of banners, then wonder why they never achieve a single sale or earn any money at all.
How long you`ll need to do it depends on how much money you are aiming for. If you are a quick learner and adept at affiliate marketing, you may reach $2,000 within 2 years. This figure is based on the fact that you are starting at nothing and the assumption that you have another full time job that prohibits you from devoting a lot of time working with your affiliate marketing program.
If you decide to give it a try, the greatest challenge will be during the first few months. If you check your stats and see that you are only making a couple of dollars, you might find yourself wondering if all the hard work was worth it. If you generate some sales and stay committed with your hard work, the commissions should start growing.
One of the most pivotal factors with affiliate marketing is the traffic that goes through your site. Even though you might get a lot of traffic passing through your website, only a fraction of the traffic can be turned into buyers.
The key here is knowing your visitors and then determining which affiliate programs you can offer to meet their needs. There is also the concept of pre sale, which is the ability to put your visitors in the required open mind set that`s necesary for them to actually click on what you are selling.
By sticking with affiliate marketing, you`ll learn more and more with time. You can`t expect to be the best when you first begin; it`ll take a lot of hard work and commitment. By putting the time and effort into your programs, you`ll be well on your way to thriving in the very profitable and exciting world of affiliate marketing.
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1internet-business MLM
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Unsuccessful in your MLM business?
The MLM business can easily double or triple your cash. Provided that you do not fall first in either one of the common mistakes done by error-prone MLM business producers and distributors.
1. Avoid MLM business groups that offer commission-based compensation among distributors. There is a big possibility that it is an illegal pyramid.
The act of alluring people or business finders to enter an MLM business group has been an ordinary day-to-day street transaction among business-minded people. There are those people who will explain first the benefits that you can get from their group.
But the reality is that they will just reverse what they had said. Believe me, it may not always be the case but beware still. The only assurance you got here is your having a job. But your assurance of getting paid evenly or squarely is diminishing. You can be paid still, but until when?
2. Avoid MLM business groups that oblige the new distributors to buy expensive products or any materials that the group offers. This might be another sign of potential danger.
It always pays to be nice. But some nice people are sometimes not at all nice. It is not always the case.
The truth behind is that there are pyramid groups that force their newly entered distributors to purchase the expensive products or materials. Fake pyramid groups always have at the back of their minds the amount they could get. Sometimes it turns to be something from nothing.
Take this friendly advice; find ways to quit that group.
3. Do not heed what the pyramid promoter is promising that you can have more money through continued help in recruiting more distributors.
This is another clear sign of your being a victim of illegal MLM business. The bottom line here is work with just compensation. They might just be using you for their personal interest.
4. Some distributors do not give enough time or attention to their MLM business.
This is important. Some people are joining the group half-heartedly. But take note, it will count days or months to build an elevating career in MLM.
5. Some MLM operators take the business reluctantly as if its status will not able to decline in time.
Each member of the MLM business group must work hand-in-hand to sustain the set objectives of the group. This practice is not just recommended. It is a must to follow. But doing the otherwise will lead the path towards business failure.
6. Not realizing why you are operating the MLM business.
You may realize suddenly that you do not have a definite target or objective in your business. It might be a reality that some are born as invalid plan setter.
Early from the birth of your MLM business, you should have already realized the reasons why you are driving the business. Recovery from money problems of the business is not like counting 1, 2 and 3. Setting your business objectives is the keyword.
7. Have a well-established commitment to work and duty.
There is no better time to start moving than now. Product distributors must attend to their respective assignments. One cannot make the MLM business grows by just merely looking at it.
Be committed to you work. Have time to pinpoint your MLM business weaknesses so you can catch-up for any committed mistakes.
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1internet-business Site_Promotion
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For newer sites, Web Marketing depends on `titles` & `links`
We all start out the same. Some have budgets, some don`t. The one true factor out there is that we all want to expose our business. For 99% of us, starting out in the world of web marketing means a few things:
* - A huge learning curve
* - Endless nights working
* - Trial & Error
* - Learning the ropes
Compared to older more established sites out there, a brand new site without a network of well established web sites to back it up will need to depend on good quality links pointing to it. This will commence the search engine ranking strategy.
See most `grand father` sites out there have already gone through the trials and tribulations of getting recognized. Since this is true, they don`t always have to depend on the `Title` of the link pointing to their site, nor do they have to depend on the `Title` tag within their site.
Now here`s the [kicker]. Let`s say Joe has been doing this for 2 years now, 9 times out of 10, if Joes web site is still promoting content about `Web Marketing`, he probably doesn`t have to add `Web Marketing` to his main title anymore. He can now add it further down within another link on his site.
So the moral is???
If your site is new, you`ll need to depend on the `Titles` of many things to get your rankings up for something specific. If you`re site is more mature and has been established, you can work on other search terms you`ve been longing to get for your site.
Just keep plugging away and try to keep your `titles` the same for new sites and mix it up for older sites!
I hope you enjoyed the article!
Read more of Martins articles online here:
http://www.smartads.info/newsletter
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1internet-business Blogging
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Blog And Ping Does It Work?
I have been doing an experiment with blogging and pinging, one of the ways which supposedly gets your site listed and ranked higher quicker.
Firstly I`ll explain what blogging and pinging is. Blog and ping is a technique you can use to get your site listed in search engines. The idea is that search engines like blogs because of the ever updating content, so they keep going back. By writing a blog and placing some site links in the posts, the search engines will spider the links, and pages shortly after you blog.
Pinging is when you send a `ping` to let the directories, which keep lists of blogs, and when those blogs are updated, know that you have added content to your blog. These are allegedly closely watched by the search engine spiders, so they can spider any new content and add it to the search engine which controls them.
Anyway, back to my experiment, does blogging and pinging really get your site noticed?
Well my results have been encouraging. I have tested by only using a blog as the front page of a new information site I started. http://www.informationpagesonline.com has only been advertised by way of the blog to announce new content, and then pinged through http://www.pingoat.com which distributes the blog entries to several large ping sites.
Following a week of adding content, and then posting an announcement of the new content to the blog on the front page and pinging with pingoat, the site seems to be getting visitors to most of the sections, which I can see from the log files. I can also see some of the traffic is coming from search engines, and also a lot of spider activity can be seen on the site, where the search engines are crawling the content.
So I have to conclude that blogging and pinging is a way of getting listed on search engines, or at least of getting noticed by them quickly.
Should you be blogging and pinging?
Of course that`s up to you, but for the time it takes, it maybe worth trying blog and ping for yourself and tracking the results. A quick blog post (use http://www.blogger.com if you don`t already have a blog) and then ping with pingoat takes only a few minutes, and may help a site into all the search engines quickly.
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Garden Greek Pasta Salad
You'll Need:
Aegean Artichoke & Penne Pasta Salad
Angel Hair Pasta with Basil Cream Sauce
Angel Hair Pasta with Onion-Mushroom Sauce
Capellini With Clam Sauce
Chicken Tetrazzini
Clams in Tequila-Spiked Tomato Sauce on Vermicelli
Classic Lasagna
Corn And Black Bean Wontons
Eggplant Pasta Sauce With Capers & Olives
Fettuccine Alfredo
Fettuccine Bolognese
Garden Greek Pasta Salad
Lemon-Chicken Pasta
Light Pasta Primavera
Macaroni & Cheese
Pasta Carbonara
Pasta e Fagioli
Pasta With Tomato, Basil And Ricotta
Penne with Artichoke Hearts
Ravioli With Cilantro-Tomato Sauce
Sesame Noodle Salad w/Chicken & Asparagus
Spinach and Sun-Dried Tomato Pasta Sauce
Aegean Artichoke & Penne Pasta Salad
6 servings
6 baby artichokes
1/4 cup lemon juice
1/2 pound penne
1/2 cup tomato juice
1 tablespoon olive oil
1 lemon, juiced
2 cloves garlic, minced
3 tablespoons fresh parsley
3 tablespoons fresh basil, or 1 teaspoon dried
1/2 teaspoon salt
1/4 teaspoon black pepper
1/2 cup tomato, chopped
1/2 cup Kalamata olive
2 tablespoons capers
1/2 cup feta cheese
Cut stems off artichokes. Peel off tough outer leaves to reveal yellow-green hearts. Cut artichokes into quarters. Combine 1/4 cup lemon juice with 2 cups water in a medium bowl. Add artichokes to lemon water and toss to prevent discoloration. Drain. Steam artichokes until tender, about 20 minutes. chill.
In a large pot, bring 2 quarts water to a rapid boil. Add 1 teaspoon salt and penne. Cook penne until al dente, about 10 minutes. Drain and rinse with cold water.
To make salad dressing: combine tomato juice, olive oil, lemon juice, garlic, parsley, basil, salt and pepper in a food processor or blender and puree for 30 seconds. Toss together artichokes, penne, capers, olives and feta cheese in a large bowl salad bowl. Pour dressing over and toss well.
Nutrition Facts
Amount Per Serving: Calories 221 - Calories from Fat 69
Percent Total Calories From: Fat 31%, Protein 12%, Carbohydrate 56%
Totals and Percent Daily Values (2000 calories): Fat 8g, Saturated Fat 1g, Cholesterol 28mg, Sodium 736mg, Total Carbohydrate 31g, Dietary Fiber 2g, Sugars 0g, Protein 7g, Vitamin A 448 units, Vitamin C 26 units, Calcium 0 units, Iron 3 units
Angel Hair Pasta with Basil Cream Sauce
4 servings
6 ounces angel hair pasta
1 cup frozen peas
1 12 oz. can evaporated skim milk
1 tablespoon flour
1 clove garlic, minced
2 tablespoons fresh basil, snipped
2 ounces prosciutto, chopped
1/4 cup shredded fresh parmesan cheese
2 tablespoons shredded fresh parmesan cheese
freshly ground black pepper
1/4 cup tomato, chopped
Cook pasta according to package directions. Meanwhile, stir together milk and flour. Stir in garlic and snipped basil. Cook and stir over med. heat till mixture is bubbly and thickened. Cook and stir 1 minute more. Add peas (thawed) proscuitto and 1/4 cup parmesan cheese. Stir till cheese is melted. Add tomatoes. Cook 1 minute more. Top pasta with sauce and sprinkle each serving with remaining parmesan cheese and freshly ground pepper.
Nutrition Facts
Amount Per Serving: Calories 314 - Calories from Fat 61
Percent Total Calories From: Fat 20%, Protein 29%, Carbohydrate 51%
Totals and Percent Daily Values (2000 calories): Fat 7g, Saturated Fat 3g, Cholesterol 55mg, Sodium 551mg, Total Carbohydrate 40g, Dietary Fiber 1g, Sugars 0g, Protein 23g, Vitamin A 771 units, Vitamin C 15 units, Calcium 0 units, Iron 1 units
Angel Hair Pasta with Onion-Mushroom Sauce
4 servings
1 1/2 cups beef broth 1 ounce dry crepe mushroom
1/2 ounce dry shitake mushroom
1 tablespoon margarine, imitation
2 cups button mushrooms, sliced thinly
1 cup red onion
2 cloves garlic, minced
1 teaspoon thyme
1 tablespoon lemon peel, grated
8 ounces angel hair pasta, cooked
In a 2-quart saucepan, bring the broth, crepes and shitakes to a boil over medium-high heat. Remove the pan from the heat and let the mixture stand for 20 minutes. In a 3-quart saucepan, melt the margarine over medium heat. Add the button mushrooms, onions and garlic, and cook, stirring frequently, until the onions are tender, 4 to 5 minutes. Drain the crepes and shitakes, reserving the liquid. Add the drained mushrooms to the onion mixture and cook, stirring frequently, until they are tender, 10 to 15 minutes. Stir in the reserved liquid, thyme and lemon peel; cook for 2 minutes. Spoon over the hot pasta and toss.
Nutrition Facts
Amount Per Serving: Calories 255 - Calories from Fat 54
Percent Total Calories From: Fat 21%, Protein 17%, Carbohydrate 62%
Totals and Percent Daily Values (2000 calories): Fat 6g, Saturated Fat 1g, Cholesterol 50mg, Sodium 354mg, Total Carbohydrate 39g, Dietary Fiber 1g, Sugars 0g, Protein 11g, Vitamin A 132 units, Vitamin C 7 units, Calcium 0 units, Iron 1 units
Capellini With Clam Sauce
4 servings
1 teaspoon olive oil
1/3 cup onion, chopped
1/4 cup green bell pepper, chopped
2 cloves garlic, minced
3 cups tomatoes, peeled, seeded and chopped
or 2 14 oz. cans chopped tomatoes
1 8 oz. can tomato sauce
1/2 teaspoon crushed red pepper
1/4 teaspoon salt
1 10 3/4 ounce can clam, minced
1/4 cup italian parsley, chopped
8 ounces capellini, (angel hair) pasta
Add oil to non-stick pan. Saute onion, green pepper over medium high heat until tender. Add garlic and saute 1 minute longer. Stir in tomato and next 3 ingredients. Cover, reduce heat and simmer 20 minutes. Drain clams, reserving juice. Add juice to tomato mixture and simmer an additional 5 minutes. Stir in clams and parsley. Cook 5 minutes. Remove from heat and keep warm. Cook pasta, drain and place in a large bowl. Add sauce and toss gently. Serve immediately.
Nutrition Facts
Amount Per Serving: Calories 394 - Calories from Fat 39
Percent Total Calories From: Fat 10%, Protein 30%, Carbohydrate 60%
Totals and Percent Daily Values (2000 calories): Fat 4g, Saturated Fat 1g, Cholesterol 51mg, Sodium 598mg, Total Carbohydrate 60g, Dietary Fiber 2g, Sugars 0g, Protein 29g, Vitamin A 2332 units, Vitamin C 68 units, Calcium 0 units, Iron 26 units
Chicken Tetrazzini
6 servings
1 tablespoon margarine
3 cups sliced fresh mushrooms
1/3 cup minced onion
1/2 cup all-purpose flour
2 1/3 cups canned no-salt-added chicken broth
2 cups skim milk
1/4 cup light cream cheese
1/4 cup grated Parmesan cheese, divided
1/4 cup dry sherry
1/2 teaspoon salt
1/2 teaspoon garlic powder
1/4 teaspoon pepper
1 small jar diced pimiento, drained
1 pound spaghetti
2 cups chicken breasts, chopped cooked
vegetable cooking spray
Melt margarine in a large saucepan over medium heat; add mushrooms and onion, and saute 7 minutes or until liquid evaporates Stir in flour Gradually add broth, milk, and cream cheese product; bring to a boil, and cook 5 minutes stirring constantly. Remove from heat; stir in 2 tablespoons Parmesan cheese and next 5 ingredients. Stir spaghetti and chicken into mushroom mixture. Spoon mixture into a deep 3-quart casserole coated with cooking spray. Sprinkle with reaming 2 tablespoons Parmesan cheese. Cover casserole, and bake at 350? for 20 minutes. Bake, uncovered, 10 minutes Let stand 5 minutes before serving.
Nutrition Facts
Amount Per Serving: Calories 498 - Calories from Fat 98
Percent Total Calories From: Fat 20%, Protein 23%, Carbohydrate 58%
Totals and Percent Daily Values (2000 calories): Fat 11g, Saturated Fat 4g, Cholesterol 43mg, Sodium 408mg, Total Carbohydrate 72g, Dietary Fiber 1g, Sugars 0g, Protein 28g, Vitamin A 413 units, Vitamin C 3 units, Calcium 0 units, Iron 4 units
Clams in Tequila-Spiked Tomato Sauce on Vermicelli
4 servings
36 clams, in shell
1 28 oz. can tomato, undrained and chopped
1 onion, chopped
1 jalapeno, seeded and minced
2 cloves garlic, crushed
2 teaspoons olive oil
1/2 cup evaporated lowfat milk
3 tablespoons tequila
1 pound fresh pasta
3 tablespoons chopped cilantro
Soak clams in lightly salted water while you prepare other ingredients. If you have the time, let them soak for 30 minutes. In blender process tomatoes with juice, onion, hot pepper and garlic until smooth. Heat oil in large pot and add tomato mixture. Cook until liquid has evaporated by about half (6 to 8 minutes). Add evaporated milk and tequila. Add clams and cook, covered, until clams open, about 5 minutes. Discard any clams that do not open. Serve over cooked pasta in large soup bowls. Sprinkle each serving with cilantro. Serve immediately.
Nutrition Facts
Amount Per Serving: Calories 729 - Calories from Fat 93
Percent Total Calories From: Fat 13%, Protein 35%, Carbohydrate 49%
Totals and Percent Daily Values (2000 calories): Fat 10g, Saturated Fat 2g, Cholesterol 205mg, Sodium 450mg, Total Carbohydrate 89g, Dietary Fiber 2g, Sugars 0g, Protein 64g, Vitamin A 2938 units, Vitamin C 97 units, Calcium 0 units, Iron 56 units
Classic Lasagna
6 servings
3/4 pound Italian Turkey Sausage
5 1/2 cups chopped onion
4 cloves garlic, minced
1/2 cup Burgundy, or other dry red wine
2 tablespoons red wine vinegar
1/8 teaspoon crushed red pepper
2 stewed tomatoes, undrained and chopped
1 4 ounce can tomato paste
1/4 cup chopped fresh parsley
1/8 teaspoon pepper
1 1/2 cups nonfat ricotta cheese
vegetable cooking spray
12 lasagna noodles, cooked
1 cup provolone cheese, shredded
Cook turkey sausage in a large saucepan over medium heat until browned, stirring to crumble sausage. Drain; wipe drippings from pan with a paper towel. Return sausage to skillet. Add onion and garlic; saute 5 minutes. Add Burgundy and next 4 ingredients; stir well. Cover, reduce heat, and simmer 10 minutes. Remove from heat, and set aside. Combine parsley and next 3 ingredients; stir well, and set aside. Spread 1/2 cup tomato mixture in bottom of a 13-x 9- x 2-inch baking dish coated with cooking spray. Arrange 4 noodles over tomato mixture, top noodles with 2 cups tomato mixture, half of the ricotta cheese mixture, and 1/3 cup shredded provolone cheese. Repeat the layers, beginning and ending with noodles. Spread the remaining 1 1/2 cups tomato mixture over noodles, and sprinkle with the remaining 1/3 cup provolone cheese. Cover and bake at 350 degrees for 20 minutes. Uncover and bake an additional 10 minutes. Let stand 5 minutes before serving.
Nutrition Facts
Amount Per Serving: Calories 249 - Calories from Fat 105
Percent Total Calories From: Fat 42%, Protein 26%, Carbohydrate 31%
Totals and Percent Daily Values (2000 calories): Fat 12g, Saturated Fat 5g, Cholesterol 43mg, Sodium 450mg, Total Carbohydrate 19g, Dietary Fiber 1g, Sugars 0g, Protein 16g, Vitamin A 848 units, Vitamin C 19 units, Calcium 0 units, Iron 3 units
Corn And Black Bean Wontons
4 servings
1 cup fresh cilantro, packed
1/2 cup fresh parsley, packed
1/2 cup Vegetable Broth
1 teaspoon olive oil
1/4 teaspoon salt
1/4 teaspoon ground pepper
40 won ton, wrappers
8 ounces black beans, cooked
1/4 cup Vegetable Broth
1 cup corn, cooked
1 teaspoon cumin seeds
To prepare sauce, in food processor, combine cilantro and parsley, process until chopped. Add the 1/2 cup broth, oil, salt and pepper. Process until smooth. Transfer to a small sauce pan; keep warm over low heat. To prepare wontons, in medium bowl, mash beans; stir in the 1/4 cup broth. Fold in the corn and cumin seeds. Arrange wonton wrappers on work surface; place 1 heaping tablespoon bean-corn mixture in the center of each. With pastry brush dipped in water, brush edges of wonton wrapper, Top each with another wonton wrapper, pressing edges together with fork to seal. Cover wontons with damp paper towels until ready to cook. Bring large skillet of water and the remaining 1 teaspoon of oil to boil; add wontons. Cook stirring gently to prevent sticking, 4 minutes. With slotted spoon or spatula, carefully remove wontons to serving bowl; spoon cilantro sauce evenly over top.
Nutrition Facts
Amount Per Serving: Calories 282 - Calories from Fat 35
Percent Total Calories From: Fat 12%, Protein 16%, Carbohydrate 72%
Totals and Percent Daily Values (2000 calories): Fat 4g, Saturated Fat 1g, Cholesterol 33mg, Sodium 891mg, Total Carbohydrate 50g, Dietary Fiber 3g, Sugars 0g, Protein 11g, Vitamin A 713 units, Vitamin C 12 units, Calcium 0 units, Iron 4 units
Eggplant Pasta Sauce With Capers & Olives
6 servings
1 pound eggplant, cubed
1 cup onion, chopped
4 cloves garlic, chopped
1 28 oz. can tomato, crushed
1/2 cup dry red wine
1 teaspoon oregano
1/4 cup fresh parsley, chopped
1/4 cup capers, rinsed and drained
1/4 cup black olive, drained
1 tablespoon olive oil
1/2 cup parmesan, or romano (grated)
1 pound pasta
Sprinkle eggplant with salt and place in a colander. Cover with a plate and place a weight, such as a 1-pound can of tomatoes on top. After 30 minutes, remove the eggplant, rinse and pat dry with a paper towel. Spray non-stick saute pan with cooking spray, heat oil and saute onion and garlic 1 minute. Add eggplant cubes and cook 5 minutes. Add tomatoes, red wine, oregano parsley and salt and pepper to taste. Cook 10 minutes on medium heat. Stir in capers and olives. Cook pasta until almost al dente. Drain and return to pot; stir in sauce. Spoon into warm dishes and top with cheese.
Nutrition Facts
Amount Per Serving: Calories 360 - Calories from Fat 74
Percent Total Calories From: Fat 20%, Protein 16%, Carbohydrate 63%
Totals and Percent Daily Values (2000 calories): Fat 8g, Saturated Fat 2g, Cholesterol 62mg, Sodium 328mg, Total Carbohydrate 57g, Dietary Fiber 2g, Sugars 0g, Protein 15g, Vitamin A 1157 units, Vitamin C 41 units, Calcium 0 units, Iron 4 units
Fettuccine Alfredo
4 servings
1 tablespoon margarine
2 cloves garlic, minced
1 tablespoon all-purpose flour
1 1/3 cups skim milk
4 tablespoons non-fat cream cheese
2 tablespoons light cream cheese
1 1/4 cups freshly grated parmesan cheese, divided
4 cups hot cooked fettuccine
3 tablespoons chopped fresh parsley
freshly ground pepper to taste
Melt margarine in a saucepan over medium heat. Add garlic; saute 1 minute. Stir in flour. Gradually add milk, stirring with a wire whisk until blended; cook, stirring constantly, 8 minutes or until thickened and bubbly. Stir in cream cheese; cook 2 minutes. Add 1 cup Parmesan cheese, stirring constantly until it melts. Pour cheese mixture over hot cooked fettuccine; toss well to coat. Top with remaining 1/4 cup parmesan cheese, fresh parsley, and pepper.
Nutrition Facts
Amount Per Serving: Calories 219 - Calories from Fat 119
Percent Total Calories From: Fat 54%, Protein 31%, Carbohydrate 15%
Totals and Percent Daily Values (2000 calories): Fat 13g, Saturated Fat 7g, Cholesterol 45mg, Sodium 679mg, Total Carbohydrate 8g, Dietary Fiber 0g, Sugars 0g, Protein 17g, Vitamin A 980 units, Vitamin C 2 units, Calcium 0 units, Iron 1 units
Fettuccine Bolognese
6 servings
3 turkey italian sausages
1 onion, finely chopped
1 carrot, finely chopped
1 celery stalk, finely chopped
2 cloves garlic, minced
2 28 oz. cans tomatoes, drained & chopped
1/2 cup dry white wine
2 tablespoons tomato paste
1 tablespoon dried rosemary
1 tablespoon dried basil
1/2 teaspoon freshly ground black pepper
3/4 cup evaporated lowfat milk
1 pound fresh pasta
Brush non-stick pan lightly with olive oil. Add turkey sausages (casings removed and broken up), onion, carrot, celery and garlic and cook, stirring often to break up sausage, until meat has lost its pink color (about 5 minutes). Transfer to medium saucepan. Add remaining ingredients except for milk. Cook over low heat until thick and reduced to about 5 cups (about an 1 hour and 15 minutes). Add the evaporated milk and simmer 5 minutes. Serve over cooked pasta or refrigerate for 3 days or freeze for 1 month.
Nutrition Facts
Amount Per Serving: Calories 414 - Calories from Fat 65
Percent Total Calories From: Fat 16%, Protein 19%, Carbohydrate 62%
Totals and Percent Daily Values (2000 calories): Fat 7g, Saturated Fat 2g, Cholesterol 80mg, Sodium 367mg, Total Carbohydrate 64g, Dietary Fiber 3g, Sugars 0g, Protein 20g, Vitamin A 5695 units, Vitamin C 77 units, Calcium 0 units, Iron 5 units
Garden Greek Pasta Salad
8 servings
1/4 teaspoon salt
1 16 oz. can kidney beans, rinsed and drained
1/2 cup feta cheese, crumbled
4 cups cooked pasta, raditore
2 cups cucumbers, thinly sliced
1 cup chopped red bell pepper
1/2 cup red onion, sliced
1/4 cup Kalamata olive, pitted & cut in half
1/4 cup finely chopped fresh parsley
2 tablespoons olive oil
1/4 cup lemon juice
2 teaspoons chopped fresh oregano
Procedures :
Mix all ingredients except cheese in glass or plastic bowl. Cover and refrigerate at least 1 hour to blend flavors. Top with cheese.
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Category :
Pasta
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Caribbean Chicken Salad with Lime
You'll Need:
10 ounce can chunk white chicken in water, thoroughly drained
8 ounce can pineapple chunks, thoroughly drained
1/2 cup drained, canned water chestnuts, quartered
1/3 cup sliced green onions
3 tbsp mayonnaise
1 1/2 tbsp minced fresh ginger
1 tbsp fresh lime juice
Salt and pepper to taste
2 papayas or small cantaloupes, halved and seeded
Lime or lemon wedges
Procedures :
In bowl, mix all ingredients except salt, pepper, fruit halves and lime or lemon wedges. Season with salt and pepper.
Cut a thin slice from bottom of each fruit half to make a flat surface for plating; place halves on 4 serving plates. Mound chicken salad in fruit halves, dividing equally. Serve with lime or lemon wedges.
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Category :
Salad
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1internet-business MLM
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Nothing to lose in MLM home business
Home business MLM has never been easier these days. With the emergence of electronic tools and other gadgetry, coupled with the Internet, your task has been chopped down in half.
Nothing can beat the business or opportunity that MLM home business can give.
Besides, how do you beat working at home in your blue jeans, never going to an office, and making more money than the people you might have worked for?
Once an MLM business is established and well under way, a typical week might take 3 to 5 hours of some form of enjoyable work to keep your network running smoothly. That’s it. Your working day is finished.
It does not take a rocket scientist to make a network work. There are also no magic bullets, books, software, devices, meetings, and tapes that can make it any harder or easier.
Many years ago, just the thought of MLM affiliate programs, franchises and home businesses are enough to scare people off.
The reason? All the extra hours that people have to put in to make things happen.
There are also those MLM home business programs that say they are the best. Only to turn out bankrupt in an instant. This and other reasons of the same kind have marked MLM as phony and the people behind, not to be trusted.
If these people only had to think for a while, they would have realized that there is no such thing as best program and best company. The concept of being the “best” is depending on the characteristics inherent that is shown and is approved by others.
Reading, studying and learning about MLM home business is the most effective way. Then it would be now up to the marketer to think how he or she can input those learnings in his own MLM home business.
In order to build your MLM home business, you need to understand one simple aspect. It is a business and definitely not a hobby. Also remember that nothing is free.
So it is best to understand up front that you are going to spend some time and money. That simple.
Understand also that things being offered for free are not likely to be useful and effective. If things are free then you probably will get free stuff that would not work.
Find a product or service that you really like. Join a company that sells just that. Then build your own MLM home business using a system that can work using the internet.
If this is like the other types of business, you will need the necessary business skills to run their new venture to ensure its success.
However, an MLM home business marketer needs no special skills to run their multi-level system. Any skill a network marketer may need, they can learn while running their MLM home business based from their marketing plan.
MLM home business is a smart business sense for anyone wishing to start a home-based trade.
There are many benefits to MLM home business. It cost next to nothing to get started, you get a proven system like that of a franchise opportunity and you can be in profit in months rather than in years.
Therefore, if you desire more income while still working a 9 to 5 job, or to build your retirement income then should seriously consider MLM home business as your vehicle for you and your family’s financial well being.
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1internet-business RSS
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Using RSS Data To Make More Money
You nay have heard the term RSS, however didn`t know exactly what it was or how to use it. Now you will learn how to use this technology to keep your websites `fresh.`
RSS stands for Really Simple Syndication or Rich Site
Summary. It also has been referred to as a `pull` technology rather than a `push` technology. And, in fact, this feature is what makes RSS so popular in terms of today`s Internet usage.
It`s probably hard to argue that anyone who uses the Internet today hasn`t heard of spam. If they have an email inbox it is probably full of it.
Spam, for the uninitiated, is the receipt of unwanted emails from people whom you did not request to receive information. Spam represents the `push` technology. That is, people `push` their email message at your inbox, whether you have asked to receive the email or not.
And that aspect of `push` technology is what many have come to believe is the death of email. It`s arguable that email will still be around for quite a long time, even though there are still people who continue the illegal spam process. In fact, companies are making millions now just providing everyday users as well as huge corporations, solutions claiming to solve their spam problem.
RSS, on the other hand, can be said to be the exact opposite of the email `push` technology. Because you cannot `push` your message to subscribers. In fact, the only way that people can subscribe to an RSS feed is to do so voluntarily. And, at the same time, they can unsubscribe whenever they want.
That`s why it`s called a `pull` technology. Because subscribers `pull` information into their readers and, if the content isn`t what they expect, they can unsubscribe whenever they`d like. So, unlike the email `push` technology, there is no one using RSS that is experiencing an inbox full of spam. All they have to do is to unsubscribe and they will never receive another message from the person who provided the feed.
RSS has become a popular way to make money on line too. And that is due in part to the popularity of the RSS `pull` technology. Here`s one way of monetizing a website using RSS feeds.
Imagine setting up a static one page web site - a minisite if you will. Now, add either Google Adsense code or the new Yahoo version of the Google Adsense style ads that, when clicked by a visitor - you earn cash.
This gives you a nice starting point and, if you optimize your web page properly, there is a good chance you will get a high ranking in the search engines. And, the more people who see your page, the more likelihood they will click on one of the links on your web page and you`ll earn revenue from the click.
But RSS provides an even greater potential. Because by adding an RSS feed to that same web page, you turn a static web page that only contains the information you placed on it, into a dynamic ever changing web page that others will likely come back more than once to read.
After all, once someone has read a one page web site, what incentive is there for them to come back? Plenty, if you use RSS feeds on your web page. It is possible to add 5, 10 or 15 feeds on your once static web page and now, you`ve got a page that automatically updates itself and provides something that people will want to come back to read time and time again.
You can easily convert any web page into a dynamic web page using free RSS creator software. One of the most popular free versions is called Carp and you can download it at this web link: http://www.geckotribe.com/rss/carp/.
Once you`ve set this program up on your website and added the proper code to your website, then you will need to collect RSS feeds that relate to the topic of your web page.
Let`s say that the topic of your web page is flower gardens. You could go to Google News and get their RSS feed code, place it into the appropriate position in your Carp coding you put on your web page and then adjust the code as follows:
http://news.google.com/news?hl=en&q=flower+gardens&ie=UTF-8&output=rss
You can also get a similar feed from Topix.net and you`d adjust the code like this:
http://rss.topix.net/search/?q=flower+gardens&xml=1
Now, once you have uploaded your web page, your site will automatically pull in fresh information from Google and Topix about flower gardens. Simply follow this illustration for any web page you`d like to monetize and watch your search engine ranking soar and also your bank account!
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1internet-business Web_Design
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Glaring Modern Web site Technologies
Well, to soothe your brain muscles, lessen the wrinkling of your forehead and the frequency of troubled sleep, here are some web site technologies that you can bank on to effectively promote your business or company to your advantage.
Client Side and Servers Side are the two kinds of technologies used in web sites. Client Side means that the processing of the technology is done in the web browser. Server Side, on the other hand, is done by the web server.
Client Side technologies use HTML, XHTML and CSS in creating fabulous web sites which are similar to most of the sites you are enjoying now.
HTML is short for Hyper Text Markup Language. A series of ‘tags’ is used in designing through HTML. This technology is used by labeling text so that the computer can understand what it means and what it wants. To accentuate a word, say to make the phrase ‘World Wide Web’ bold, the right tag is - World Wide Web. The result of which is this - World Wide Web. In order to come up with a whole site, series of apt tags is a requisite.
HTML was created by Tim-Berners-Lee in the year 1990. Lee’s creation was acknowledged by the W3C or the World Wide Web Consortium.
After HTML came XHTML. The latter is short for eXtended Hyper Text Markup Language. Experts in web design services are predicting that XHTML will constitute a big part of the World Wide Web’s future. The project of the W3C called “The Semantic Web” will be using more of XHTML as well as other latest technologies. This will bring about further modern anticipated changes.
CSS is another essential web technology. Cascading Style Sheets or CSS was created by W3C. It is one of the most user-friendly technologies that show what the text is and how it should be displayed in the page. It directs designers on how to control documents and present them visually in different mediums. This is an example of how to use it - font-family:Arial, sans-serif. This is used to make the web browser use Arial font. If Arial is not available, then the default will be sans-serif font.
To have a clearer grasp about web technologies such as HTML, XHTML and CSS, you can subscribe to online tutorials. If not, read some of the articles related to them. Make your web site design services functional and dynamic.
Make it happen.
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1business AffiliateMarketing
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Affiliate Marketing: Staying Away From Scams
Many of us are upset and frustrated with our current jobs. The low pay and sense of being undervalued drive many of us to dream of our own businesses. However, the costs combines with the risk factors stops most of us in our tracks. Affiliate marketing is a way for people to work for themselves with no risk. There is no cost to you and you’re paid on performance. However, today one has to be careful. There are plenty of scammers and con artists out there that are more than happy to take you money and hard work off of you. Unfortunately, affiliate marketing is not immune to these scammers. Daily, people are taken in by promises of big money with relatively little effort. In this article we will teach you some of the signs to look for and tell you how to spot a scam.
When you join an affiliate marketing scheme, you either going to sell a product or a service. With products, you usually have a choice and range to sell. How you decide to do this is largely up to you. You could also sell a service. Web page designs as well as increasing sales and internet traffic are all examples of services offered by affiliate marketing programs.
How many times have you seen as ad on the internet promising huge earnings? Things like “Earn 1000$ a day” or Join our program now and become a millionaire. If your look closely at these ads they are not actually selling anything. Any company that is just selling the opportunity to make money is likely a scam. True, some affiliate marketing companies will have attention grabbing headlines like the ones mentioned above. However, if you go on to read the ad and information, there will likely be a detailed description of what they company sells. They will also have a disclaimer and terms and conditions listed.
These companies that offer, the opportunity to make money are likely pyramid schemes. The only people paying money in are the ones actually joining. There is no income being created, just money being passed from person to person. Not only are these scams and you’ll loose what you invested, they are also illegal and you can face prosecution.
Another thing to watch out for is no free participation. If you have to pay to join then you may have stumbled upon a scam or what is known as a multilevel marketing program. Multi-level marketing programs are completely legal and some people make good livings out of them. However, if you’re not successful you may end up purchasing a bunch of products that you cannot sell.
True affiliate programs are free. That is part of their attraction. There are no costs to you and they should also be risk free. Any Affiliate marketing programs that demands your money is not an affiliate program. You should ask yourself why they are misrepresenting themselves this way if they are legitimate.
Many of us dream of being our own bosses. We would love to be able to take control of our lives and careers. The attraction of answering only to you combined with setting your own working hours and committing what your choose bring loads of people into the affiliate marketing schemes. Affilaite marketing can be an excellent way for a highly motivated, creative person to make an excellent living. There are some wonderful programs out there just waiting to be joined. However, for every great program there is likely one that is fraudulent. Con artists operate in many areas and unfortunate affiliate marketing is not immune.
Before joining, check to see what the company is selling. If they are not selling goods or services then they are likely an illegal pyramid scheme. If they require your own money to get started then they are what are known as a multi level marketing program. Affiliate marketing can be a great opportunity but you need to do your homework.
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1internet-business Ebooks
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How To Speed Read, Read Faster, Read Better
One of the most highly regarded manuscripts dedicated to teaching speed reading is now available as an e-Book
Let’s face it, the ability to read faster, and still comprehend what you’re reading, is an essential skill in today’s fast moving environment. We must read extensively if we want to be successful in our studies, or careers.
There’s no doubt, learning to speed read is probably the most valuable and time saving skill you can acquire. Frankly, under today`s information pressures you must read faster and read better if you are to get ahead at all.
Of course, some people will say you can do fine without knowing how to speed read. WRONG! Young men and women trained in Modern Speed Reading show distinct advantages over those who lack this kind of preparation. Schools and colleges have discovered that courses in reading skills give enormous aid to students struggling under the heavier loads of today`s scholastic programs. Their higher grade point averages speak for themselves.
Just imagine being able to read a novel in less than half the time it takes you now, and knowing how to skim an article effectively so the information you’re seeking seems to pop out of the page for you to find. Once you can speed read, your whole attitude toward reading changes. You will enjoy reading a great deal more and will read with greater intelligence.
Once you have become proficient at speed reading, you’ve prepared yourself to move with confidence into the wonderful world of books. It will be a rich experience with your newly developed skills, for books are an opening of new horizons, a road to new adventures, and a source of unending pleasure and delight. People who have really learned to read are never at a loss and are never lonely. A good book is the best of friends, the same today and forever.
Learning to speed read is not a difficult or painfully long process. In fact, a recently released Learn To Speed Read book that I have just finished had me reading faster by the fourth chapter. Truly fast reading skills come with time and practice of course, but this book can teach you to read faster and read better right from the beginning.
If you are a High School or College Student, read extensively for your work, like reading the morning newspaper each day, or just enjoy reading a good novel occasionally, you really should consider learning to speed read. Once learned, it is a skill that will benefit you throughout your life.
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1business marketing
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Word of Mouth Marketing on The Web
Online marketing presents you with an opportunity to get more bang for your buck compared to traditional marketing. This is particularly true for word of mouth marketing.
Word of Mouth Marketing on The Web
Word of mouth marketing refers to a type of marketing that promotes something by enticing independent parties to promote the service, idea or product to friends. The idea is to create a buzz for the subject matter. In creating the buzz, the goal is to create enough word of mouth momentum to get the idea to spread quickly. People are the sole conduit for the momentum. If you get it right, an entire product can become an established success with little or no paid marketing.
A classic example of word of mouth marketing, often called viral, is the situation involving Red Bull. Red Bull is an energy drink. When it was first introduced in Europe, rumors spread that the drink was an aphrodisiac. Nobody knows who started the rumors, but Red Bull became very popular. It then evolved into a mixer for alcoholic drinks in nightclubs and the rest is history. It is a hugely popular product and much of the popularity arose through this word of mouth process.
Word of mouth marketing online works in much the same way. The primary difference is it tends to happen much quicker than in the real word. The Internet is full of forums where like minded people congregate. A new, cool product, idea or service can blow up a site over night. If you don’t believe me, consider the wild success of the My Space platform, Napster, EBay and so on. Most of these sites grew into behemoths because of word of mouth endorsements, not paid advertising.
Obviously, this type of marketing can lead to tremendous riches. Unfortunately, it isn’t particularly easy to accomplish. Everyone is trying to do it, so you really need to be pushing something unique. If you can come up with something, it is time to hit forums and other sites to create a buzz.
A traditional way to pursue viral marketing online is to offer a free e-book. The book will detail your thoughts on some subject matter, such as marketing. One makes the book available for downloading and also allows people to send it to others. If you are offering something of quality, the book should spread quickly to thousands and thousands of people.
The ultimate goal is to promote it over and over until hundreds of thousands of people have read it. At that point, you write another e-book which you sell for $3 to $5. If people liked the first book, they will buy the second. If 100,000 read the first one and only 10 percent buy the second, you will have 10,000 sales. This strategy has been pursued over and over by many authors.
The word of mouth approach is definitely a hit and miss strategy. The large online communities make it a viable strategy, but there are a lot of people trying to do it. If you fail 50 times, but succeed once, life will be very good.
1internet-business Audio_Video_Streaming
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Flash Video Chat Software for Websites
Fcschat.com has released flash video chat, video messenger , 1to1 video chat plugins for webmasters. These plugins can be easily integrated in any existing websites. The flash video chat plugins are compatible with postnuke,phpnuke sites too.
fcschat.com provides professionally developed, fully managed flash audio video chat solution for websites. It is a multi-user flash audio video chat software developed in macromedia flash MX 2004. It uses Macromedia flash communication server for its good quality audio video compression. You can adjust the camera bandwidth/compression and quality for flash video chat as per your site requirements. You can also opt in for a Firewall/Proxy version that works with firewall using HTTP Tunneling on port 80. It is the one of the best flash video chat available on net which can be customized to meet the looks of your site. Some of its features are:
1) Stable Flash video chat front end
2) Compressed audio video streaming
3) Set video Bandwidth
4) Set video Quality/compression
5) Customize Gender, webcam icon
6) Create Private rooms(Advanced and Premium Plans)
7) Create static rooms
8) Create dynamic rooms
9) Control audio volume
10) Publish/un-publish camera, mic
11) Private messages
12) One click room change
13) Bold,Italic,underline text chat
14) smileys support in chat
15) color palette for font colors
16) Ignore/un-ignore users
17) View number of users in rooms
18) automatic detection of camera and mic
19) Easy to integrate
20) View Multiple cameras in Premium chat Plan
You can get an additional admin panel for flash video chat to control the chat in advanced and premium versions.
The admin features are :
1) Administer flash video chat in invisible mode
2) View public/private conversations
3) View/listen any user in chat
4) Kick users
6) Ban users for a fixed time.
7) Realtime Data Transfer Stats
8) Auto Deleting Dynamic Empty rooms
9) View Private Rooms.
Flash video chat Integration: It can be easily integrated with postnuke. Users logged in postnuke can be loged into the chat without any need to provide their userid again.
It can be integrated with asp, php, cold fusion, jsp... etc. There are no special requirements for its integration.
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1business biznetworking
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The `Networking` Part of Network Marketing
Networking is obviously an essential part of network marketing. Every successful network marketer knows this to be true. Although networking is such an intricate part of network marketing, the two terms are not synonymous. However there are many similarities. Both rely heavily on people skills. Both require people to confront their fear of talking to other people. Both carry with them the risk of rejection. Both also carry with them enormous opportunity. And to some people, both are considered dirty words.
Of course people that consider networking as something that is `not done` don`t understand what networking is really about. The same can be said of people that think network marketing is something that is beneath them. Many people think of networking as a way to get connected solely for their own advancement in life. In that respect a person might feel that it is unethical or not noble to network. This line of thinking stems from the idea that advancement will always come at the expense of someone else, that success in life is a zero-sum game. These people often look at network marketing from the same perspective. They think of profiting from other people`s efforts as something that is negative and not fair to them. In reality, successful networkers will tell you that it doesn`t work that way at all. Networking doesn`t have to be at anybody`s expense and the business of network marketing doesn`t reward anyone for taking advantage of others. It actually rewards people for helping other people to succeed. In that respect it may very well be the most ethical business model in the world today.
A lot of the negativity around networking can be explained by the different types of networkers. Some can be considered `hunters`, moving in for a quick kill, after which they move out again. They often operate without regard of the other persons interest and because of this they will enjoy the fruits of success for only a limited period of time. Often it will not take long before people find out what`s really driving the hunter. Once they see that he or she is only looking after his or her own interests, their willingness to interact with this person will quickly evaporate. By contrast, truly successful networkers are often `farmers` who spend a lot of time sowing and nourishing their relationships, instead of just focusing on reaping. They invest in their network, they energize their network. They use their network, but they never ever abuse their network! And their network knows this. A true networker will always keep the interests of others in mind. That`s why working with a true networker is so enjoyable. Networkers are often very likeable and as such people like to interact with them.
Networking is a skill that is essential to all businesses not just network marketing. Although network marketing differs in many ways from the more traditional forms of doing business, the importance of networking is just as prevalent. If not more so. A network marketer that doesn`t know how to network will be out of business in no time. Network marketing is first and foremost a people`s business and this implies that the ability to effectively work with people is absolutely critical. This is why successful network marketers are extremely adept at networking. Many have found out over time that developing this skill can pay off in many areas outside their network marketing business as well. Business owners who have started a home based business on the side often apply their enhanced networking and people`s skills in their traditional business with great success. For some network marketers this spin-off has earned them more money than the income from their network marketing business itself.
So whether you are in network marketing or in a more traditional type of business, don`t underestimate the importance of becoming an effective networker. And if you really want to master this skill you may find there is a lot to learn from good network marketers. So if you happen to know anybody that fits that description, try and benefit from their knowledge on the topic. It will surely help you network your way to success!
1internet-business Audio_Video_Streaming
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MP3 Audio File Format – A new format for storing sounds
MP3 is the latest and the most popular audio format that is used
now. This acronym stands for MPEG Layer 3. It is a compressed
audio format with a compression ratio of up to 12: 1. The sound
quality of the audio in this format is very high. A normal audio file,
which is 1200 KB in size, can be stored in just 100 KB if it is using
the MP3 format. The size of the audio files is very small when
compared to other formats of audio files. This makes it easily
portable.
Where to get MP3 audio files?
MP3 audio files are widely available in CDs now. Almost any album
that is released in the world is also sold in the MP3 audio format.
These albums in the MP3 formats are also available in some
websites that are dedicated for MP3 downloads. You can also
purchase these MP3 CDs at any audio store meant for that
purpose.
MP3 downloads
Free MP3 downloads are also available in some of the websites.
You need to become a member of these sites for a fee to
download unlimited number of songs in the MP3 format. Some of
the sites charge you for each song that is downloaded. Free MP3
downloads for testing the quality of the audio is usually provided
by most of these websites. Websites like www.napster.com allow
free MP3 downloads if you have MP3 players from select
manufacturers. You can download directly to the player by using
the software provided by the website.
How to play a MP3 audio file?
To play a MP3 audio you need separate players whether it is
software or a physical player that can be carried. MP3 software
players are used in your PC to play MP3 audio. Physical players
from many branded manufacturers are available in the market to
play these MP3 audio files.
MP3 Ringtones
With the advent of the mobile phones, it has become a fashion to
make your mobile call you with your favorite songs as Ringtones.
Youngsters particularly teenagers are more interested in using
Ringtones of the songs they like. This has picked up in such a
manner that MP3 Ringtones are now being sold in websites. Many
websites sell Ringtones in the MP3 format. The mobile you are
using should be capable of playing the Ringtones in the MP3 format
to use these MP3 Ringtones. These websites provide you with an
interface to select the model of the mobile phone you have and
then download MP3 Ringtones that suit your mobile phone model.
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1business entrepreneur
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The Reality of Online Entrepreneurship
Who doesn`t want to run a business from their home and wear a bathrobe to virtual business meetings? Since the go-go days of the dotcom boom, the ideal of starting an online business has drawn many to try their business legs in the challenges of online commerce. And indeed, the statistics are attractive: Fifty-five percent of American households are wired for the Internet, and nearly a third, or 32 percent have made a purchase online, according to the US Census Bureau. There`s buckets of money being made online, but who`s making it and who`s not?
When one speaks of `making money online,` one creates an image of simply turning on a computer and getting money out of it as if it were an ATM machine. In fact, the Internet, and all the commercial features of it, are merely tools in the entrepreneur`s toolbox that should be used alongside other, more traditional tools. When you`re building a house, sometimes that high-tech, laser pointing thingamabob is great, but sometimes you just need a hammer. And so it is with online business, and supplementing all that high-tech with old-fashioned business, or in many cases, supplementing old-fashioned business with some high-tech, is what it takes to be successful. Success online comes not in replacing the old with the new, but blending them together.
With a few high-profile exceptions, most businesses that `make money online` successfully aren`t exclusive virtual sales companies, but instead, they use the Internet as just one of several sales channels. While people are buying things online, they enjoy having the Internet as an option—but don`t want it to be their only option. More often, the Internet is used as a vehicle for researching products that will actually be bought in an actual brick-and-mortar store.
Creating a virtual business doesn`t mean that it should be exclusively virtual.
The most successful online businesses are those that have promoted themselves offline as well as on, through traditional media such as television and newspaper as well as via clickthroughs and email advertising. Yahoo! is an excellent example of a fabulously successful online company—but what do we remember most when we think of Yahoo!? The silly yodel from their television commercials.
Perhaps one of the most important things to remember when starting an online business, is not to get lost in the online mystique. The Internet revolution has, and continues to bring us all manner of useful tools and techniques for commerce, but if you want to get customers to visit your new online boutique, you have to actually change out of your bathrobe, get out of your den, and actually talk to some people face-to-face.
1internet-business Traffic_Generation
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Increase Website Traffic Starting Today
To fully integrate the Internet, Business and Profit into a successful model you will need another component: Traffic. Almost every article about making a website successful includes the importance of generating traffic.
We all know that at the core of it all traffic is the most essential thing to an internet based business` success. Aside from ensuring that you have a great product to sell, and you have your business’s internal organization, like product distribution, well taken care of, it would be time to get to the heart of things, generating website visitors.
If you already have a site and you think that you`re not getting the traffic that expect or need, then it`s time to reconsider where you’ve been focusing your resources. To be successful in this very competitive business, you always have to be a step ahead of your competition and increasing your flow of potential customers should probably have started yesterday.
It`s an old adage but it still holds true: Timing IS everything. With generating traffic, you should always be on your toes and be a day ahead of everyone. Never think of tomorrow as a starting point, think of today as the day. Ideally it should have been yesterday.
To help you out in generating more traffic for your site, here are seven surefire ways to start increasing it starting today.
1) Optimize your website around proper keywords or keyword phrases.
For most websites the highest volume of traffic will come from search engines. The higher your website appears on results pages the more likely you will see increased visitors. Selecting and using the right keyword for your website is a key component to search engine optimization.
2) Invest in good advertising with Search Engines.
Google’s Adwords and Yahoo’s Search Marketing programs provide great advertising opportunities that can generate highly targeted traffic. Although this is an excellent way to jumpstart your traffic it does cost money. While some website owners shy away from spending money to increase traffic, it is important that you at least consider it. Consider getting professional assistance. When done correctly, search engine marketing can be very cost effective. When done poorly it can just be very costly.
3) Build one-way and reciprocal links to your website.
Links to your site have a two-fold value. First, they provide ways for people to find your website as they visit related websites. Second, they help boost the importance of your website`s pages in search engines like Google and Yahoo!. Consider requesting link exchanges with other websites that have similar (but not competing) content. Also, look for opportunities to build one-way links like leaving comments on other websites and blogs.
4) Use Viral Marketing.
Viral marketing allows you to spread the word about your company and product for little or relatively low costs. This is a marketing method that can be quite effective; you can attach your company’s name, product or link to media such as a funny video, an entertaining game, an interesting article or something that will create ‘buzz.’ The goal is to get people interested enough to pass the content, and your link, to others. If done correctly you can create a virtual army of people willing to promote your business.
5) Join forums and online communities and become an active participant.
Look for forums that are relevant to your products, services or expertise. Review existing comments and offer insightful reviews, comments or assistance. Again, this builds your expert status and provides another great opportunity to include a link to your website in your signature.
6) Write and publish relevant articles.
Submit original articles that are highly relevant to your website`s content to highly ranked article distribution sites like EzineArticles or Article Dashboard. For instance, if you sell animal toys write articles about how to select the right toys for your dog. Use the resource box to include a description of your site or services and most importantly, include a link to your website. Articles not only provide links back to your website (see method 2) but also help establish you as an expert in your field.
7) Lastly, produce newsletters or e-zines.
Newsletters can be an invaluable way to get leads of potential customers and provide a way to turn those leads into loyal customers. By offering newsletters that contain valuable, unique content you can attract subscribers who are interested in what you`re offering. If they find the information valuable they are more likely to turn to your website when they need a product or service.
There are many other ways to generate website but these are surefire ways that you can use to get started today. You only have customers to lose by not getting started now.
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1internet-business Web_Design
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CSS and Tables: The hype and the trends
The History of tables
Before tables came along, the web was a pretty dull place. Using tables for layout opened up new vistas of possibilities of visually “designing” a page. It could well be argued that table based layout was responsible for the popularity of the web and the field of web design.
Worse still, over the last few years, table based layout has come under severe criticism and was widely demonized. Web purists claim that tables were never meant for layout so one shouldn`t use them for such. A rapidly progressive hype seems to be in the air all around.
Reality behind the hype
Despite the fact that pioneers have been talking about web standards for a long time, the majority of web sites are still developed using tables and non standards compliant code .
History has shown many examples of technologies that started out life with one purpose, only to end up finding more practical applications as something else. And it sounds very apt in case of tables. The web itself was never intended to be a channel for edutainment, marketing and information but for sharing research data.
Using tables is a pragmatic approach, if not preferred
The W3c Web Accessibility Guidelines recognize that designers will continue to use table for layout - and so include information about how they can be implemented in the most accessible way. Designers are not going to immediately stop using tables for layout; mainly owning to the reason that this is the default behavior of most WYSWYG (what you see is what you get) Web design packages and; CSS for layout is so difficult to implement successfully.
Moreover, Professionals still argue the use of tables for the layout of pages on the Web, despite the fact that this goes against current standards. They argue it to be a pragmatic approach – if not their preferred options.
Let`s explode the myths: CSS vs Tables
Most web designers don`t simply feel the need to switch over
The majority of web sites are still developed using tables and non standards compliant code. Because of this, user agents will be forced to handle table based layouts for many years to come. This effectively negates one of the biggest selling points for web standards. That of forward compatibility. That`s why, most web designers really don`t feel there is an overwhelming need to start developing sites using CSS based layouts and standards compliant code.
CSS development has a much higher barrier to entry than table based design
While comparing table based design to CSS based design, the syntax of CSS, for sure, turns out to be is pretty easy. Nobody in their right mind would argue that you need too be a rocket scientist to learn CSS. Nevertheless, some of the concepts can be quite tricky to assimilate.
Continuing in the same spirit it is true that there are so many bugs, even the “experts” find themselves spending an inordinate amount of time bug fixing. For a novice this must be extremely frustrating. Not knowing if the problem is down to your misunderstanding of CSS or some obscure browser bug.
Perhaps this is why many people see web standards as “Ivory Tower” and why many web standards advocates come across as having a sense of superiority and a zealous attitude towards web design.
Some things are just easy-to-do with tables
People often find themselves writing fairly complicated CSS to do something that would be trivial using tables. Take form styling for an instance. It`s possible to lay out even very tricky forms using tables in just a few minutes. You can achieve similar results by floating elements with CSS, but it`s a lot more involved. If you`re a CSS guru it`s all part of the fun. However if you`re a regular mortal, it can be incredibly frustrating.
Another such thing is page footers. It`s pretty easy to do using tables. Whilst doing this using CSS alone, it would hardly be any wonder why web developers turn their back on CSS when even simple things are rendered so
If you have the knowledge and patience, you can do most things using CSS that you used to do using tables. Sure it may take you longer, but you`ll get there in the end (or die trying).
CSS benefits. But does it provide you what you need?
It`s true that switching a large site to a CSS based layout can save a huge amount of bandwidth. However, for most sites, this saving would be insignificant or mostly irrevelent.
People want fast loading pages and many advocates have suggested that CSS helps accomplish this. For most sites, the “design” is spread evenly across the whole site. However with CSS based sites, the “design” is usually held in one or more external files. These files can be fairly complicated, and even for a simple site, can get big, or even fast.
Search engine friendliness: CSS vs Tables
It`s true that the search engines like semantic pages. It`s also a widely held notion that search engines like lean code. Building a site using CSS and web standards can defiantly encourage the development of search engine friendly sites. However it`s neither magic bullet, nor a panacea either.
There are many table based sites that score very highly in the search engines. It`s equally possible to build a CSS based site that gets a terrible search engine ranking. The most important thing for high ranking is content and inbound links, not whether a site uses tables or CSS for layout.
Issues pertaining to accessibility
There is quite increasing number of people who try to sell web standards and especially CSS based design by playing on client`s accessibility fears.
There isn`t anything inherently inaccessible about table based design. While it`s true that your site needs to be published to a recognised set of grammars to get an AA accessibility rating, tableless design is only a recommendation, not a requirement for the more stringent AAA rating.
The final word
Final Table based design will be around for a long time. However, it is not good enough just to say that it is wrong to use them . In certain circumstances using tables for layout can make much more sense than CSS.
Web standards and CSS based design are defiantly the way forward. However in the rush to advocate these “new” techniques, people end up being hyperbolic and the reality falls short of expectations.
A sensible approach to get what you continue to seek is the need of the hour regardless of what is in vogue, or blown out of proportions.
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